EasyJet
StrategyeasyJet and its Republic of Ireland-based rival Ryanair are by far the largest low cost airlines in Europe, and the rivalry between them is intense and sometimes vituperative (especially on Ryanair's side from its high profile chief executive Michael O'Leary). The two companies have slightly different strategies. easyJet flies mainly to leading airports while Ryanair uses far more secondary airports to reduce costs. easyJet places more focus on attracting business travellers as well as leisure travellers, although all its aircraft have single-class cabins. Ryanair makes much of the fact that easyJet's average fares are higher and its average punctuality is consistently lower. This is mainly due to the different range of airports used and Ryanair routinely scheduling flights to take thirty minutes longer than required. As of September 2005, Ryanair flies more passengers, but easyJet has a higher turnover, leading both of them to claim to be "Europe's number one low cost airline". Ryanair has come under critisism for using agressive advertising techniques to inform consumers of their low fares. The Irish airline claims to be 50% cheaper than easyJet, despite their fees and taxes being up to three times more expensive than those of easyJet's. HistoryThe airline was established on 18 October 1995 and started operations on 10 November 1995. It was launched by Stelios Haji-Ioannou with two leased Boeing 737-200 aircraft wet leased from GB Airways and operating two routes: London Luton to Glasgow and Edinburgh. Its early marketing strategy was based on 'making flying as affordable as a pair of jeans' and urged travellers to 'cut out the travel agent'. This caused much outrage among travel agents. In March 1998 it purchased a 40% stake in TEA Switzerland, renamed EasyJet Switzerland. easyJet was floated on the London stock exchange in October 2000. Operations were boosted in 2002 with the acquisition of rival airline, London Stansted based Go Fly. In December 2003 easyJet announced it would open a new hub in Berlin, at Schönefeld Airport, from which it started flying on 11 routes from May 2004. easyJet's main shareholder is Stelios Haji-Ioannou. It also holds a 49% stake in easyJet Switzerland. easyJet is claimed to be a more business-oriented airline than Ryanair, since it flies to major airports (as opposed to secondary airports) and has recently removed limits on hand luggage weight (within reason). HubseasyJet's main base is London Luton (LTN), although its largest is now at London Gatwick (LGW). It also has hubs at:-
DestinationsA detailed list of cities served can be found in easyJet destinations. FleetThe easyJet fleet consists of the following aircraft (at January 2006):
* Includes 10 aircraft placed with easyJet Switzerland. Like most low cost carriers at the time, easyJet initially operated exclusively Boeing 737 aircraft. In September 2003 it broke with its previous philosophy of operating just one aircraft type by ordering 120 Airbus A319s (and 120 options) with CFM56-5B engines [1]. These were first introduced to easyJet's Geneva base, UK bases followed in 2004. Easyjet converted 20 of its options into orders in December 2005[2]. The arrival of easyJet's first flight to BerlinWhen the last of the Airbus A319s has been delivered in 2007 easyJet still expects to be operating all its 32 Boeing 737-700s and to have completely retired its 737-300s. [3] BookingInitially booking was by telephone only, all the planes were painted with the booking telephone number. There is no incentive for travel agents to sell easyJet bookings because there is no commission, a standard practice for the low cost carriers. When asked about the possibility of Internet sales, Stelios had replied that the Internet was "just for geeks". Later he changed his mind, and easyJet became the first UK airline to offer online booking in April 1998. Internet bookings were priced cheaper than booking over the phone, to reflect the reduced call centre costs. The planes were repainted with the web address. Within a year 15% of bookings were made using the web site, by April 2004 the figure had jumped to 98%. Now, flights can only be booked over the Internet except during the 2 weeks immediately before the flight when telephone booking is also available. easyJet Boeing 737-700 lands at Bristol International Airport, EnglandPassenger numberseasyJet has published the following passenger numbers:
These are "earned seat" numbers. Earned seats is a method of counting passenger numbers which includes all seats sold whether the passenger turns up or not, and also seats used for promotional purposes and staff business travel. Other facts of interest
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Earned seats is a method of counting passenger numbers which includes all seats sold whether the passenger turns up or not, and also seats used for promotional purposes and staff business travel. See article Qantas Club. These are "earned seat" numbers. Since that time, new fleet have been given names from a specific theme:. easyJet has published the following passenger numbers:. This aircraft was named Iris, by the Wife of the Governor General of the time. Now, flights can only be booked over the Internet except during the 2 weeks immediately before the flight when telephone booking is also available. Although Qantas chose neither the Boeing 777 or Airbus 340, it is rumored that Qantas is still looking into buying planes from one of these two manufacturers for the LHR-SYD/SYD-LHR non-stop route. Within a year 15% of bookings were made using the web site, by April 2004 the figure had jumped to 98%. In the meantime, Qantas will use its A330 on international routes to Asia. The planes were repainted with the web address. Delivery of the 787 will start in 2008, with the 787-900 coming in 2011. Internet bookings were priced cheaper than booking over the phone, to reflect the reduced call centre costs. Qantas will use the Boeing 787 to cut travel time to Asia to less than 10 hours. Later he changed his mind, and easyJet became the first UK airline to offer online booking in April 1998. This annoucement came after a long battle between Boeing and Airbus to meet the airline's needs for fleet renewal and future routes. When asked about the possibility of Internet sales, Stelios had replied that the Internet was "just for geeks". On December 14, 2005, Qantas announced an order for 65 Boeing 787s with purchase rights on 50 more, with some going to JetStar. There is no incentive for travel agents to sell easyJet bookings because there is no commission, a standard practice for the low cost carriers. The interior design for the A380 aircraft is expected to feature new seat design, special lounge areas, AVOD, internet capability, and larger entertainment screens. Initially booking was by telephone only, all the planes were painted with the booking telephone number. Qantas will also make aviation history by operating the longest 500-passenger service in the world, flying between Melbourne and Los Angeles (12,749 km). [3]. Qantas intends to place the first 4 aircraft on trans-Pacific routes from Melbourne and Sydney to Los Angeles and later aircraft on services between Australia and London via Bangkok, Hong Kong, and Singapore (ref: Airliner World, March 2005). When the last of the Airbus A319s has been delivered in 2007 easyJet still expects to be operating all its 32 Boeing 737-700s and to have completely retired its 737-300s. The aircraft will be operated in a three class, 501 seat configuration on international services. Easyjet converted 20 of its options into orders in December 2005[2]. It will be the second airline (after launch customer Singapore Airlines) to receive an A380 and will take delivery of its first aircraft in April 2007. These were first introduced to easyJet's Geneva base, UK bases followed in 2004. Qantas has placed an order for 12 Airbus A380-800, with options for 10 more. In September 2003 it broke with its previous philosophy of operating just one aircraft type by ordering 120 Airbus A319s (and 120 options) with CFM56-5B engines [1]. The QantasLink fleet consists of the following aircraft (at October 2005):. Like most low cost carriers at the time, easyJet initially operated exclusively Boeing 737 aircraft. The Qantas fleet consists of the following aircraft (at December 2005):. * Includes 10 aircraft placed with easyJet Switzerland.. See full article: Qantas destinations. The easyJet fleet consists of the following aircraft (at January 2006):. [3]. A detailed list of cities served can be found in easyJet destinations. No passengers were injured in the incident. easyJet is claimed to be a more business-oriented airline than Ryanair, since it flies to major airports (as opposed to secondary airports) and has recently removed limits on hand luggage weight (within reason). Subsequent investigation found no sign of smoke or fire, and it is believed that the cargo fire sensors were faulty. It also holds a 49% stake in easyJet Switzerland. 9 passengers were injured and hospitalised. easyJet's main shareholder is Stelios Haji-Ioannou. The Osaka Control Tower reported seeing smoke on landing, so an emergency evacuation was declared as a precaution and emergency slides were deployed. In December 2003 easyJet announced it would open a new hub in Berlin, at Schönefeld Airport, from which it started flying on 11 routes from May 2004. The aircraft made an emergency landing at Kansai Airport in Osaka, Japan after an indication of smoke in the cargo hold. Operations were boosted in 2002 with the acquisition of rival airline, London Stansted based Go Fly. On 21 August 2005, an incident occurred involving Qantas Airbus A330-300 VH-QPE with 178 passengers and 13 crew aboard. easyJet was floated on the London stock exchange in October 2000. It also returned to service after repairs. In March 1998 it purchased a 40% stake in TEA Switzerland, renamed EasyJet Switzerland. The following year 747-300 VH-EBW was damaged when its landing gear collapsed while taxiing at Rome. This caused much outrage among travel agents. [2] Repairs to the nine-year-old aircraft were undertaken in China by TAECO at a cost in excess of A$100 million and it was suggested at the time that this expense was solely to avoid a hull-loss being recorded, a claim Qantas denied. Its early marketing strategy was based on 'making flying as affordable as a pair of jeans' and urged travellers to 'cut out the travel agent'. [1] There were no fatalities; however, the Australian Transport Safety Bureau criticised numerous inadequacies in Qantas' operational and training processes. It was launched by Stelios Haji-Ioannou with two leased Boeing 737-200 aircraft wet leased from GB Airways and operating two routes: London Luton to Glasgow and Edinburgh. Qantas' record in the jet era was spotless until Boeing 747-400 VH-OJH over-ran the runway by 220 metres while landing in a rainstorm at Bangkok in 1999. The airline was established on 18 October 1995 and started operations on 10 November 1995. Other fatal accidents occurred in 1927, 1934, 1942, 1943 (×2), and 1944. The Irish airline claims to be 50% cheaper than easyJet, despite their fees and taxes being up to three times more expensive than those of easyJet's. One was on 16 July 1951, when De Havilland Drover VH-EBQ crashed in New Guinea after an engine failure, killing all seven passengers and crew. Ryanair has come under critisism for using agressive advertising techniques to inform consumers of their low fares. Prior to the jet era, Qantas had fatal crashes. As of September 2005, Ryanair flies more passengers, but easyJet has a higher turnover, leading both of them to claim to be "Europe's number one low cost airline". However, the company's official line is that it has never lost a "jet" aircraft. This is mainly due to the different range of airports used and Ryanair routinely scheduling flights to take thirty minutes longer than required. It is often claimed, most notably in the 1988 movie Rain Man, that Qantas has never had a fatal crash. Ryanair makes much of the fact that easyJet's average fares are higher and its average punctuality is consistently lower. There are also plans to increase services to India, by making the current three times weekly service to Mumbai (Bombay) into a daily return flight. easyJet places more focus on attracting business travellers as well as leisure travellers, although all its aircraft have single-class cabins. On 30 November 2005 Qantas annouced that services to New York would go from 3 per week to 5 per week from 27 February 2006. easyJet flies mainly to leading airports while Ryanair uses far more secondary airports to reduce costs. Also in mid-2005 Qantas annouced it would increase services to Shanghai and Johannesburg. The two companies have slightly different strategies. In mid-2005 Qantas announced it would recommence services to Beijing, Seoul, Vancouver and San Francisco. easyJet and its Republic of Ireland-based rival Ryanair are by far the largest low cost airlines in Europe, and the rivalry between them is intense and sometimes vituperative (especially on Ryanair's side from its high profile chief executive Michael O'Leary). The first of the 787s are scheduled to be delivered to Jetstar in August 2008. . Jetstar, Qantas' low-cost subsidiary, will also operate 10 of the new aircraft on international routes. It is a constituent of the FTSE 250 Index. The aircraft will allow Qantas to replace their current 767-300 fleet, increase capacity and establish new routes. It was founded by easyGroup entrepreneur Stelios Haji-Ioannou, but it is now listed on the London Stock Exchange and easyGroup owns only a minority stake. The 787 was chosen after a very competitive selection process in which it competed directly with the Airbus A350. It operates frequent scheduled services for leisure and business passengers and serves more than 200 routes between more than 60 European airports. On 14 December 2005, Qantas announced an order for 115 Boeing 787-8 and 787-9 aircraft (45 firm orders, 20 options and 50 purchase rights). The company is based at London Luton Airport. In 2005, the first visit of an Airbus A380 to Australia coincided with Qantas's 85th birthday. FL GROUP, the owner of airlines Icelandair and Sterling, holds 16,18% share in easyJet. British Airways' original 25% share had been diluted to 18.5% by the issue of more shares. The UK television station ITV runs a series called "Airline" featuring easyJet and its staff at work at Luton airport. In September 2004, British Airways disposed of its share in Qantas, expected to amount to A$1.1bn. This is facilitated by using the A320 centre fuselage section. In 1993, British Airways bought a 25 % share in Qantas for A$665m. Due to higher density passenger seating and the enforced extra safety requirement, easyJet's Airbus A319 aircraft have two pairs of overwing exits instead of standard one-pair exits found on all other Airbus A319. In 2003, Qantas attempted and failed to obtain regulatory approval to purchase a larger (but still minority) stake in Air New Zealand. On 14 December 2004, easyJet and Hotelopia, a subsidiary of First Choice Holidays, launched a co-branded easyJetHotels accommodation booking service. It now wholy owns and operates JetConnect which operates NZ domestic services under the Qantas brand. Year ended 30 September 1999: 3,100,000. Qantas has attempted to expand into the New Zealand domestic air travel market, first with a shareholding in Air New Zealand and then by a franchise takeover of Ansett New Zealand. Year ended 30 September 2000: 5,600,000. Qantas is already the second-largest airline operating out of Singapore Changi Airport, while Singapore Airlines is the second-largest operator of international flights into and out of Australia. Year ended 30 September 2001: 7,100,000. On 13 December 2004, the first flight of Jetstar Asia Airways took off from its Singapore hub to Hong Kong, marking Qantas' entry into the Asian cut-price market, and its intentions in battling key competitor Singapore Airlines on its home ground. Year ended 30 September 2002: 11,400,000. Prior to Jetstar, Qantas had also developed a full-service all economy international carrier focussed on the holiday and leisure market, which has taken on the formerly used Australian Airlines name. Year ended 30 September 2003: 20,332,973. Qantas hopes that this move will "crowd out" the cut-price segment of the market, allowing Qantas to remain the superdominant player in the Australian domestic aviation market and one of the few profitable full-service airlines in the world. Year ended 30 September 2004: 24,343,649. The introduction of Virgin Blue, a cut-price competitor, has eaten into this market share somewhat, and Qantas has responded by creating a new cut-price subsidiary airline Jetstar. Year ended 30 September 2005: 29,557,640. After September 2001 and the collapse of Ansett Airlines, Qantas held a near-monopoly on the Australian domestic air travel market. 32 Boeing 737-700. Over the years, several domestic Australian airlines have gone out of business amid complaints of anti-competitive pricing by Qantas and exorbitant prices on new non-competed routes. 16 Boeing 737-300. Qantas has a reputation for being an aggressive competitor in the Australian aviation market. 60 Airbus A319-100* (further 80 on order). It also flies many international routes to and from Australia. Orly Airport, Paris (ORY). Since the merger with Australian Airlines in 1993, Qantas has flown an extensive schedule between all Australian capital cities, as well as many regional cities and towns. Nottingham East Midlands Airport (EMA),. The airline ceased operations in 1996. Newcastle Airport (NCL),. Several Boeing 747SP and 767 aircraft were transferred from Qantas service. Malpensa International Airport (MXP),. In 1990, Qantas established Australia Asia Airlines to operate services to Taiwan. London Stansted (STN),. Qantas was privatised in 1995 by Prime Minister Keating's labor government. Liverpool John Lennon Airport (LPL),. Many of these routes were dropped in the 1970s following the airline slump after wide-body aircraft were introduced. Glasgow International Airport (GLA),. By the 1960s, Qantas was operating round-the-world services from Australia to London via Asia and the Middle East and via the USA and Mexico. Geneva Cointrin International Airport (GVA),. The network was expanded across the Pacific in 1954 when Qantas took over the operations of British Commonwealth Pacific Airlines (BCPA). Edinburgh (EDI),. In 1948, the airline took delivery of Lockheed L.049 Constellations. Dortmund Airport (DTM),. Immediately after World War II, Qantas began operating Avro Lancastrian aircraft between Sydney and London in cooperation with British Overseas Airways Corporation (BOAC). Bristol International Airport (BRS),. Subsequent conservative governments maintained this arrangement. Berlin Schönefeld (SXF),. In 1967, the name was changed to Qantas Airways Limited. Belfast International Airport (BFS),. It remained an unlisted public company with the government holding 100 % of the shares. Basel (BSL),. After World War II, QEA Limited was in dire financial straits and was taken over by the Australian labor government led by Prime Minister Ben Chifley. The flights operated in complete radio silence and took more than twenty-four hours. QEA operated a non-stop flying boat service between Perth, Western Australia and Ceylon (now Sri Lanka) in 1943-44. Most of the QEA fleet was taken over by the Australian government for war service between 1939 and 1945, and most of these aircraft were lost in action. The Sydney to Southampton service took nine days, with passengers staying in hotels overnight. In 1938, this operation was replaced by a flying boat service using Shorts S.23 Empire Flying Boats. Imperial Airways operated the rest of the service through to London. Qantas Empire Airways commenced services between Brisbane and Singapore using deHavilland DH-86 Commonwealth Airliners. Each partner held 49 %, with two per cent in the hands of an independent arbitrator. In 1934, QANTAS Limited and Britain's Imperial Airways (the forerunner of British Airways) formed a new company, Qantas Empire Airways Limited. It operated air mail services subsidized by the Australian government, linking railheads in western Queensland. Qantas was founded in Queensland on 16 November 1920 as Queensland and Northern Territorial Aerial Services Limited. . Qantas was formerly an acronym for the "Queensland and Northern Territory Aerial Services." The company is traded on the Australian Stock Exchange as "QAN.". Qantas is the third oldest airline in the world after KLM, the national airline of the Netherlands, and Avianca from Colombia. "Qantas" (IATA: QF, ICAO: QFA, and Callsign: Qantas) is the name and callsign of the oldest and largest airline of Australia. He is also qualified for flying the Boeing 747-400 as a First Officer - he commenced and completed his training with Qantas. Actor John Travolta personally owns and flies an ex-Qantas Boeing 707 painted in the Qantas livery of the 1960's. Its first international destination was to Singapore. British Airways used these designs on their tailfins as part of their 1997 "ethnic art" relaunch. All three carry striking, colourful liveries, designed by Australian Aborigines. Qantas has three planes painted in Australian Aboriginal art liveries: Wunala Dreaming (Boeing 747-438ER VH-OEJ), Nalanji Dreaming (Boeing 747-338 VH-EBU) and Yananyi Dreaming (Boeing 737-838 VH-VXB). In 1979 Qantas was the only airline in the world to operate a fleet consisting entirely of Boeing 747's. Qantas Boeing 707s were nicknamed V jets from the latin vannus meaning fan. The first Qantas Boeing 707 was delivered to the airline in Seattle on 26 June 1959. In 1928 a chartered Qantas aircraft conducted the inaugural flight of the Royal Flying Doctor Service of Australia, departing from Cloncurry. In the 1920s Qantas built a number of aircraft (De Havilland DH50s and a single DH9) under licence in its Longreach hangar. Cruising speed was 105 kilometres per hour (65 mph), carrying 1 pilot and 2 passengers. The first aircraft owned by Qantas was Avro 504K G-AUBG, purchased for £1425. 2006/7 (Airbus A380) - First A380 will be named Nancy Bird Walton, remainder as yet are un-named however will be themed on Australian Aviation Pioneers. 2002 - Re-establishment of naming practice of fleet after Towns & Cities of Australia, celebrating Qantas' coverage of Australia. 1980s - Wildlife (Bellbird, Lorikeet and Kestrel). 1980s - Inspirational Names (Daring, Integrity, Resolute). ???? (Flying Boats) - Capella, Carpentaria, Challenger, Champion, Calypso and Camilla. 1929 (DH61 Aircraft) - Grecian Theme (Apollo, Diana, Hermes and Athena). 34 Dash 8 (further 7 on order). 5 BAe 146. 5 Boeing 717-200 (further 4 on order). 35 Boeing 787s (on order). 24 Boeing 767-300ER (comprising 17 Boeing 767-338ER and 7 Boeing 767-336ER). 30 Boeing 747-400 (comprising 21 Boeing 747-438, 6 Boeing 747-438ER, 2 Boeing 747-4H6 and 1 Boeing 747-48E). 6 Boeing 747-338. 29 Boeing 737-838 (further 4 on order). 20 Boeing 737-400 (comprising 19 Boeing 737-476 and 1 Boeing 737-4L7). 10 Airbus A330-303. 4 Airbus A330-201. |