Ducati Motor Holding

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Ducati Motor Holding (NYSE: DMH) is an Italian motorcycle manufacturer located in Bologna.

Ducati motorcycles have long been known for their excellence in design and performance. From the first post-war bicycle-like low-displacement motorbikes Ducati has grown over the years into a racing giant that is consistently competitive in both the racing arena and the world motorcycle marketplace.

In the 1960s, Ducati earned its place in motorcycling history by producing the fastest 250cc road bike available, the Mach 1. In the 1970s Ducati began producing large-displacement L-twin motorcycles and in 1973 released a L-twin with the trademark desmodromic valve design. In 1985, Cagiva bought Ducati. In 1996, Texas Pacific Group bought 51% of the company for $325 million and renamed the company Ducati Motor SpA. In December 2005 Ducati went back into Italian hands with the sale of Texas Pacific's stake to Investindustrial Holdings, the investment fund of Carlo and Andrea Bonomi. Ducati is best known for high performance motorcycles characterized by trellis-style frames and large capacity four-stroke, 90-degree L-twin engines featuring a desmodromic valve design. Modern Ducatis remain among the dominant performance motorcycles available today despite the aging technology of Desmo engine, which is nearing its 50th year in production. (Desmodromic valves are those which are positively closed by a leverage system, rather than relying on the more conventional springs to close the valves). While most other manufacturers have adopted wet-clutches (with the spinning parts bathed in oil) Ducati uses dry clutches in most of its motorcycles. This eliminates the power loss from oil viscosity drag on the engine even though the engagement may not be as smooth as the oiled versions. Although the exorbitant cost of servicing the Ducati's finicky engine can shock some owners, most will still agree that the improved ride quality, performance, and styling of Ducatis is worth the extra cost.

Product History

The chief designer of Ducati motorcycles was the late Fabio Taglioni (1920-2001). He introduced the Pantah 500 in 1979; its engine was updated in the 1990s in the supersport series. [1] In 1993, Miguel Angel Galuzzi introduced the Ducati Monster, a naked bike with exposed trellis and engine. Today the Monster accounts for almost half of the company's worldwide sales. The Monster, which has been out since 1994, has undergone the most changed of any motorcycle that Ducati has ever produced. After more than a decade of manufacturing, Ducati continues to create innovative changes to this classic motorcycle.

In 1995, the company introduced the Ducati 916 model designed by Massimo Tamburini, a water-cooled version that allowed for higher output levels and a striking new bodywork that featured aggressive lines, underseat exhausts, and a single-sided swingarm. Ducati has since ceased production of what many called the bike of the 1990s, supplanting it with the 749 and 999. Ducati now manufactures several lines of motorcycles, from the nakeds Ducati Monster, to the supersport 600, 750, 900 Sport and Supersport, superbike 749 and 999, adventure-tourer Multistrada 600 and 1000 and tourer ST3S.

Racing History

The company has enjoyed nine World Superbike championships in recent years. The company also races its motorcycles in MotoGP where it returns from a hiatus of over 30 years.


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The company also races its motorcycles in MotoGP where it returns from a hiatus of over 30 years. In the remix to D4L's song "Laffy Taffy," Busta Rhymes says that "I heard a couple of niggas been tryin' to take the dance y'all niggas created.". The company has enjoyed nine World Superbike championships in recent years. Sources have opposing reactions on the validity of these claims. Ducati now manufactures several lines of motorcycles, from the nakeds Ducati Monster, to the supersport 600, 750, 900 Sport and Supersport, superbike 749 and 999, adventure-tourer Multistrada 600 and 1000 and tourer ST3S. D4L claims that Dem Franchize Boyz stole their dance (called the "Doin' It Dance") from them. Ducati has since ceased production of what many called the bike of the 1990s, supplanting it with the 749 and 999. They have a beef with another rap group from Atlanta, Dem Franchize Boyz.

In 1995, the company introduced the Ducati 916 model designed by Massimo Tamburini, a water-cooled version that allowed for higher output levels and a striking new bodywork that featured aggressive lines, underseat exhausts, and a single-sided swingarm. They were signed to Mike Jones's Record label, Ice Age Entertainment earlier in 2005. After more than a decade of manufacturing, Ducati continues to create innovative changes to this classic motorcycle. Their debut album, Down 4 Life, was released on November 8, 2005. The Monster, which has been out since 1994, has undergone the most changed of any motorcycle that Ducati has ever produced. They formed in 2003 and emerged in late 2005 with the hit single "Laffy Taffy", which reached number one on the U.S Billboard Hot 100 in January 2006. Today the Monster accounts for almost half of the company's worldwide sales. D4L is a rap group with members Fa-bo, Mook-B, Stoney and Shawty Lo from Atlanta.

[1] In 1993, Miguel Angel Galuzzi introduced the Ducati Monster, a naked bike with exposed trellis and engine. 2005: Down for Life #22 US #79 UK #83 AUS #32 CAN. He introduced the Pantah 500 in 1979; its engine was updated in the 1990s in the supersport series. The chief designer of Ducati motorcycles was the late Fabio Taglioni (1920-2001). .

Although the exorbitant cost of servicing the Ducati's finicky engine can shock some owners, most will still agree that the improved ride quality, performance, and styling of Ducatis is worth the extra cost. This eliminates the power loss from oil viscosity drag on the engine even though the engagement may not be as smooth as the oiled versions. While most other manufacturers have adopted wet-clutches (with the spinning parts bathed in oil) Ducati uses dry clutches in most of its motorcycles. (Desmodromic valves are those which are positively closed by a leverage system, rather than relying on the more conventional springs to close the valves).

Modern Ducatis remain among the dominant performance motorcycles available today despite the aging technology of Desmo engine, which is nearing its 50th year in production. Ducati is best known for high performance motorcycles characterized by trellis-style frames and large capacity four-stroke, 90-degree L-twin engines featuring a desmodromic valve design. In December 2005 Ducati went back into Italian hands with the sale of Texas Pacific's stake to Investindustrial Holdings, the investment fund of Carlo and Andrea Bonomi. In 1996, Texas Pacific Group bought 51% of the company for $325 million and renamed the company Ducati Motor SpA.

In 1985, Cagiva bought Ducati. In the 1970s Ducati began producing large-displacement L-twin motorcycles and in 1973 released a L-twin with the trademark desmodromic valve design. In the 1960s, Ducati earned its place in motorcycling history by producing the fastest 250cc road bike available, the Mach 1. From the first post-war bicycle-like low-displacement motorbikes Ducati has grown over the years into a racing giant that is consistently competitive in both the racing arena and the world motorcycle marketplace.

Ducati motorcycles have long been known for their excellence in design and performance. Ducati Motor Holding (NYSE: DMH) is an Italian motorcycle manufacturer located in Bologna.

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