Traxxas

Traxxas is a hobby level radio control model manufacturer based in the United States. Their more popular models include the T-Maxx, the Revo, and recently the Jato.

Traxxas produces a variety of cars and boats. Generally they offer electric and nitro powered versions of all their models.

Products

T-Maxx

The T-Maxx is a monster truck model successful enough to add an entire category of formalized racing to the industry. Previously there was no monster truck class of radio control racing. [Radio Operated Auto Racing|ROAR], the leading sanctioner of racing in the USA, is creating an entirely new class to include the monster trucks, mostly due the popularity of the T-Maxx.

The design of the T-Maxx, like many other hobby class models, has been revised since it introduction. The first revision lenghened the suspension arms and added a more powerful motor, thus becoming the T-Maxx 2.5. Further revisions received their own names, but were essentially the same truck.

The Sport Maxx model omitted the differential and drivetrain to the front wheels. The reverse capability was also left out. The S-Maxx (or Stadium Maxx) was essentially the same as the Sport Maxx, but it came with a different body shell, more race oriented tires and a two speed transmission.

In 2005, Traxxas began sponsorship of a full-size T-Maxx monster truck to promote the radio controlled version.

E-Maxx

The E-Maxx is the electric brother to the T-Maxx. It shares the same suspension and differential parts as the T-Maxx, but is better suited to rock crawling and low-noise areas. The E-Maxx runs on two 7.2 volt battery packs, using a total of 14.4 volts to run the system.

Revo

The Revo is a monster truck with a more recent design than the T-Maxx. Notable changes include the shock system, a complex aluminum chassis, and the addition of an electronically controlled reverse.

Jato

The Jato is Traxxas' newest nitro model based on the rear wheel drive stadium truck format popular in the industry. Features that make it stand out from others include the "EZ Start" system, an automatic two speed gearbox, larger than standard wheels and tires, a 55 mph top speed, and class leading suspension travel. The Jato, as it comes out of the box, is not legal to race alongside more traditional stadium trucks in industry sanctioned events, but many local clubs allow it.

EZ Start

Traxxas brought onboard electric starting systems into widespread use for nitro fuel powered models. Most of their nitro powered models carry this "EZ Start" system. It consists of a small electric motor and a wiring harness to start the two-stroke nitro engine in a way similar to full size automobiles. The starter battery is kept separate from the model in a wand-like device. When plug on the wand is inserted into the vehicle's receiver, the user presses the button on the wand, and the electric motor spins the engine until ignition, or until the battery drains.

Customizing

Traxxas is a top retailer in the hobby level radio control market. Their sturdy designs, while not always well-suited for racing, make many customizations and modifications possible. The E-Maxx has been used as a base chassis by the US Troops in post-invasion Iraq as a bomb scout [1]. Ultimate Traxxas describes the complete customization of many of Traxxas' land models.


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Ultimate Traxxas describes the complete customization of many of Traxxas' land models. Tupperware remains a strong brand name and is still sold through parties as well as kiosks in shopping malls and, in the USA, online. The E-Maxx has been used as a base chassis by the US Troops in post-invasion Iraq as a bomb scout [1]. Since that revelation, there has been a resurgence of interest in Tupperware in the United Kingdom, after the company had closed its UK operations some years prior. Their sturdy designs, while not always well-suited for racing, make many customizations and modifications possible. In 2003 it was revealed by a reporter for London's Daily Mirror newspaper, posing as a domestic servant in Buckingham Palace, that Queen Elizabeth II's breakfast cereal is stored in Tupperware. Traxxas is a top retailer in the hobby level radio control market. Australia.

When plug on the wand is inserted into the vehicle's receiver, the user presses the button on the wand, and the electric motor spins the engine until ignition, or until the battery drains. Mexico 5. The starter battery is kept separate from the model in a wand-like device. USA 4. It consists of a small electric motor and a wiring harness to start the two-stroke nitro engine in a way similar to full size automobiles. France 3. Most of their nitro powered models carry this "EZ Start" system. Germany 2.

Traxxas brought onboard electric starting systems into widespread use for nitro fuel powered models. Tupperware is sold in almost 100 countries in the world, the top five consumers of Tupperware being: 1. The Jato, as it comes out of the box, is not legal to race alongside more traditional stadium trucks in industry sanctioned events, but many local clubs allow it. The company are pioneers in food storage, their products being considered state-of-the-art in terms of design and functionality. Features that make it stand out from others include the "EZ Start" system, an automatic two speed gearbox, larger than standard wheels and tires, a 55 mph top speed, and class leading suspension travel. After experiencing a slump in sales and public image in the mid-1990's, the company created several new product ranges to attract a younger market, re-focusing not only on performance and durability but also on aesthetics. The Jato is Traxxas' newest nitro model based on the rear wheel drive stadium truck format popular in the industry. The company is best known for its plastic bowls and storage containers, however in recent years have branched out into almost every aspect of kitchenware, including stainless steel cookware, fine cutlery and high-quality chef's knives.

Notable changes include the shock system, a complex aluminum chassis, and the addition of an electronically controlled reverse. Most of their products come with a lifetime guarantee. The Revo is a monster truck with a more recent design than the T-Maxx. Tupperware employs state-of-the-art research and development techniques, and as such their product line is known for its innovation, functionality and quality. The E-Maxx runs on two 7.2 volt battery packs, using a total of 14.4 volts to run the system. A key to the company's continued growth is that new demonstrators can join the business with no cash outlay, their initial product kit being repaid from commission from their first few parties. It shares the same suspension and differential parts as the T-Maxx, but is better suited to rock crawling and low-noise areas. Distributorships are usually run by a Tupperware demonstrator and his or her spouse, and a Distributor's role differs significantly from a Demonstrator's or Managers in that they are no longer responsible for selling product, with their role existing to train, lead and support their sales force.

The E-Maxx is the electric brother to the T-Maxx. Tupperware demonstrators are organised in a multi-level marketing structure with salespeople at the bottom, managers over them, and distributors at the top level, however Tupperware differs significantly from most multi-level marketing companies in that high-level managers must be invited by the company before becoming a distributor, as distributorship opportunities are limited and controlled by the company. In 2005, Traxxas began sponsorship of a full-size T-Maxx monster truck to promote the radio controlled version. Tupperware hosts are rewarded with free products based on the level of sales made at their party, and usually receive a gift valued between 15-30% of their party's retail sales. The S-Maxx (or Stadium Maxx) was essentially the same as the Sport Maxx, but it came with a different body shell, more race oriented tires and a two speed transmission. An original Tupperware party was run by a Tupperware lady (so named due to the high prevalence of women) in the home of a host who invited friends and neighbours into her home to see the product line. The reverse capability was also left out. It is believed that Tupper objected to the expenses incurred by the jubilee (and other similar) celebrations of Tupperware, and somewhat to Wise's style.

The Sport Maxx model omitted the differential and drivetrain to the front wheels. In 1958, Earl Tupper fired Brownie Wise over general difference of opinion in the Tupperware business operation. Further revisions received their own names, but were essentially the same truck. The tradition of Tupperware's "Jubilee" style events continues to this day, with rallies being held in major cities to recognise and reward top-selling demonstrators, managers and distributorships. The first revision lenghened the suspension arms and added a more powerful motor, thus becoming the T-Maxx 2.5. Tupperware was known, at a time when women came back from working during World War II only to be told to "go back to the kitchen", as a method of empowering women, and giving them a toehold in the post-war business world. The design of the T-Maxx, like many other hobby class models, has been revised since it introduction. During the early 1950s, Tupperware's sales and popularity exploded, thanks in large part to Wise's influence, cult of personality among women who sold Tupperware, and some of the famous "jubilees" celebrating the success of Tupperware ladies at lavish and outlandishly themed parties.

[Radio Operated Auto Racing|ROAR], the leading sanctioner of racing in the USA, is creating an entirely new class to include the monster trucks, mostly due the popularity of the T-Maxx. Brownie Wise (1913-1992), a former sales representative of Stanley Home Products, developed the strategy. Previously there was no monster truck class of radio control racing. Tupperware pioneered the direct marketing strategy made famous by the Tupperware party. The T-Maxx is a monster truck model successful enough to add an entire category of formalized racing to the industry. The formerly patented "burping seal" is a famous aspect of Tupperware, which distinguished it from competitors. . Tupperware was developed in 1945 by Earl Tupper (1907-1983) and consisted of plastic containers used in households to contain food and keep it airtight.

Generally they offer electric and nitro powered versions of all their models. Tupperware is a wholly owned subsidiary of Tupperware Brands Corporation. Traxxas produces a variety of cars and boats. Products are developed, manufactured, and internationally distributed by its parent company Tupperware Brands Corporation and marketed by means of direct selling through an independent sales force of approximately 1.9 million. Their more popular models include the T-Maxx, the Revo, and recently the Jato. Debuting in 1946, the Tupperware branded products are a line of durable home products including preparation, storage, and serving products for the kitchen and home. Traxxas is a hobby level radio control model manufacturer based in the United States.

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