SonySony Corporation (Japanese katakana: ソニー) (TYO: 6758), NYSE: SNE is a global consumer electronics corporation based in Tokyo, Japan. It is currently one of the world's largest producers of consumer electronics and is one of the biggest corporations in Japan. Sony Corporation is traded on the Tokyo Stock Exchange under number 6758 and on the NYSE as SNE through ADR. See also Sony Corporation shareholders and subsidiaries. HistorySony was founded by Masaru Ibuka and Akio Morita on May 7, 1946 as the Tokyo Telecommunications Engineering with about 20 employees. Their first consumer product, in the late 1940s, was a rice boiler. As it grew into a major international corporation, Sony acquired other companies with longer histories, including Columbia Records (the oldest continuously produced brand name in recorded sound, dating back to 1888). Today Norio Ohga is Honorary Chairman, Howard Stringer is Chairman and CEO, and Ryoji Chubachi is President and Electronics CEO. Masaru Ibuka and Akio MoritaBrand changeWhen Tokyo Tsushin Kogyo was looking for a romanized name to use to market themselves, they strongly considered using their initials, TTK. The primary reason they did not, is that the railway company Tokyo Kyuko was known as TKK. The name "Sony" was chosen for the brand as a mix of the Latin word sonus, which is the root of sonic and sound, the English word "sunny", and from the word Sonny-boys which is Japanese slang for "whizz kids". However "Sonny" seemed not to be appropriate since it sounds too much like the Japanese soh-nee which means something like "business goes bad", Akio Morita pushed for a word that does not exist in any language so that they could claim the word "Sony" as their own (which paid off when they sued a candy producer who also used the name who claimed that "Sony" was just an existing word in some language). At the time of the change, it was extremely unusual for a Japanese company to use Roman letters instead of Chinese characters to spell its name. The move was not without opposition: TTK's principal bank at the time, Mitsui, had strong feelings about the name. They pushed for a name such as Sony Electronic Industries, or Sony Teletech. Akio Morita was firm, however, as he did not want the company name tied to any particular industry. Eventually, both Ibuka and Mitsui Bank's chairman gave their approval. Sony TR-72 (1956)In August 1955, Sony produced its first coat-pocket sized transistor radio they registered as the TR-55 model. In 1956, Sony reportedly manufactured about 40,000 of its Model TR-72 box-like portable transistor radios and exported some of this model to North America, Holland and Germany. Sony TR-63 (1957)That same year they made the TR-6, a coat pocket radio which was used by the company to create its "SONY boy" advertising character. The following year, 1957, Sony came out with the TR-63 model, the then smallest (112 x 71 x 32 mm) set in commercial production. and a great sales success worldwide. The TR-63 was a shirt pocket transistor radio that was exported all over the world. On page 209 of the book The Portable Radio in American Life by University of Arizona professor Michael Brian Schiffer, Ph.D., he wrote: "Sony was not first, but its transistor radio was the most successful. The TR-63 of 1957 cracked open the U.S. market and launched the new industry of consumer microelectronics." By the mid 1950s, American teens had began buying portable transistor radios in huge numbers, helping to propel the fledgling industry from an estimated 100,000 units in 1955 to 5,000,000 units by the end of 1958. However, this huge growth in portable transistor radio sales, that saw Sony rise to be the dominant player in the consumer electronics field, [1] was not because of the consumers who had bought the earlier generation of tube radio consoles, but was driven by a distinctly new American phenomenon at the time called Rock and Roll. Howard StringerOn March 7th, 2005, Sony Corp. announced that Nobuyuki Idei will step down as Chairman and Group CEO and will be replaced by Briton Sir Howard Stringer, current Chairman and CEO of Sony Corporation of America, Corporate Executive Officer, Vice Chairman and COO Sony Entertainment Business Group. Sony's decision to replace Idei with Wales native Howard Stringer will mark the first time that a foreigner will run a major Japanese electronics firm. Sony Corp. also announced on the same date that current president, Kunitake Ando, will step down and be replaced by Ryoji Chubachi. [2] AcquisitionsIn 1988, Sony acquired CBS (Columbia) Records Group from CBS. It was renamed "Sony Music Entertainment". In 1989, Sony acquired Columbia Pictures Entertainment from Coca Cola for US $3.4 billion. It was subsequently renamed "Sony Pictures Entertainment" in 1991. In 2000, Sony had sales of US $63 billion and 189,700 employees. Sony acquired Aiwa Corporation in 2002. Sony also owns television channels in India and channels aimed at Indian communities in Europe. On July 20th, 2004, the EU approved a 50-50 merger between Sony Music Entertainment and BMG. The new company will be called Sony BMG and will, together with RIAA partner Universal, control 60% of the world wide music market. On September 13th 2004 a Sony-led consortium finalised the deal to purchase famous film studio Metro-Goldwyn-Mayer for about $5 Billion, including $2Bn in debts. LegalIn 2002, Sony Computer Entertainment America, marketer of the popular PlayStation game consoles, was sued by Immersion Corp. of San Jose, California which claimed that Sony's PlayStation "Dual Shock" controllers infringed on Immersion's patents. In 2004 a federal jury agreed with Immersion, awarding the company US$82 million in damages. A U.S. district court judge ruled on the matter in March, 2005 and not only agreed with the federal jury's ruling but also added another US$8.7 million in damages. Washington Post: Pay Judgment Or Game Over, Sony Warned Proprietary formatsSony has historically been notable for creating its own in-house standards for new recording and storage technologies instead of adopting those of other manufacturers and standards bodies. The most infamous of these was the videotape format war of the early 1980s, when Sony marketed its Betamax system for video cassette recorders against the VHS format developed by JVC. In the end, VHS gained critical mass in the marketplace and became the worldwide standard for consumer VCRs and Sony had no choice but to capitulate. Since then, Sony has continued to introduce its own versions of storage technologies, with varying success. Examples include:
Notable products and technologiesSee also: List of Sony Trademarks 1950sA 1969 Sony TC-630 reel-to-reel recorder
1960s
1970s
1980s
1990s
2000sSony Walkman SRF-S84 transistor radio (released 2001).
Question marks indicate products no longer sold as of 2005, but the year of withdrawal is unknown Documentaries about Sony Corporation
References
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Since then, Sony has continued to introduce its own versions of storage technologies, with varying success. His resignation was demanded by the Privy Council of Sweden in the summer of 1511, but in practice he remained in power until his death on January 2, 1512. In the end, VHS gained critical mass in the marketplace and became the worldwide standard for consumer VCRs and Sony had no choice but to capitulate. Unwillingly he then switched sides and supported Sten Sture in overthrowing the king, which at the death of Sten Sture led to him self being elected regent. The most infamous of these was the videotape format war of the early 1980s, when Sony marketed its Betamax system for video cassette recorders against the VHS format developed by JVC. He became a member of the Privy Council of Sweden no later than 1482, but acted with in opposition to his distant kinsman Sten Sture the Elder, going as far as supporting John of Denmark. Sony has historically been notable for creating its own in-house standards for new recording and storage technologies instead of adopting those of other manufacturers and standards bodies. He never himself used the name Sture, but his son later took the great-grandmother's name because of its prestige and tradition of preserving the Swedish independence. Washington Post: Pay Judgment Or Game Over, Sony Warned. He was born around 1460 as the son of Nils Bosson of the family of Natt och Dag (whose mother was of Sture family). district court judge ruled on the matter in March, 2005 and not only agreed with the federal jury's ruling but also added another US$8.7 million in damages. Svante Nilsson, (1460 – January 2, 1512) was a Swedish statesman and regent of Sweden under the Kalmar Union, 1504 - January 2, 1512. A U.S. In 2004 a federal jury agreed with Immersion, awarding the company US$82 million in damages. of San Jose, California which claimed that Sony's PlayStation "Dual Shock" controllers infringed on Immersion's patents. In 2002, Sony Computer Entertainment America, marketer of the popular PlayStation game consoles, was sued by Immersion Corp. On September 13th 2004 a Sony-led consortium finalised the deal to purchase famous film studio Metro-Goldwyn-Mayer for about $5 Billion, including $2Bn in debts. The new company will be called Sony BMG and will, together with RIAA partner Universal, control 60% of the world wide music market. On July 20th, 2004, the EU approved a 50-50 merger between Sony Music Entertainment and BMG. Sony also owns television channels in India and channels aimed at Indian communities in Europe. Sony acquired Aiwa Corporation in 2002. In 2000, Sony had sales of US $63 billion and 189,700 employees. It was subsequently renamed "Sony Pictures Entertainment" in 1991. In 1989, Sony acquired Columbia Pictures Entertainment from Coca Cola for US $3.4 billion. It was renamed "Sony Music Entertainment". In 1988, Sony acquired CBS (Columbia) Records Group from CBS. [2]. also announced on the same date that current president, Kunitake Ando, will step down and be replaced by Ryoji Chubachi. Sony Corp. Sony's decision to replace Idei with Wales native Howard Stringer will mark the first time that a foreigner will run a major Japanese electronics firm. announced that Nobuyuki Idei will step down as Chairman and Group CEO and will be replaced by Briton Sir Howard Stringer, current Chairman and CEO of Sony Corporation of America, Corporate Executive Officer, Vice Chairman and COO Sony Entertainment Business Group. On March 7th, 2005, Sony Corp. However, this huge growth in portable transistor radio sales, that saw Sony rise to be the dominant player in the consumer electronics field, [1] was not because of the consumers who had bought the earlier generation of tube radio consoles, but was driven by a distinctly new American phenomenon at the time called Rock and Roll. market and launched the new industry of consumer microelectronics." By the mid 1950s, American teens had began buying portable transistor radios in huge numbers, helping to propel the fledgling industry from an estimated 100,000 units in 1955 to 5,000,000 units by the end of 1958. The TR-63 of 1957 cracked open the U.S. On page 209 of the book The Portable Radio in American Life by University of Arizona professor Michael Brian Schiffer, Ph.D., he wrote: "Sony was not first, but its transistor radio was the most successful. The TR-63 was a shirt pocket transistor radio that was exported all over the world. and a great sales success worldwide. The following year, 1957, Sony came out with the TR-63 model, the then smallest (112 x 71 x 32 mm) set in commercial production. That same year they made the TR-6, a coat pocket radio which was used by the company to create its "SONY boy" advertising character. In 1956, Sony reportedly manufactured about 40,000 of its Model TR-72 box-like portable transistor radios and exported some of this model to North America, Holland and Germany. In August 1955, Sony produced its first coat-pocket sized transistor radio they registered as the TR-55 model. Eventually, both Ibuka and Mitsui Bank's chairman gave their approval. Akio Morita was firm, however, as he did not want the company name tied to any particular industry. They pushed for a name such as Sony Electronic Industries, or Sony Teletech. The move was not without opposition: TTK's principal bank at the time, Mitsui, had strong feelings about the name. At the time of the change, it was extremely unusual for a Japanese company to use Roman letters instead of Chinese characters to spell its name. However "Sonny" seemed not to be appropriate since it sounds too much like the Japanese soh-nee which means something like "business goes bad", Akio Morita pushed for a word that does not exist in any language so that they could claim the word "Sony" as their own (which paid off when they sued a candy producer who also used the name who claimed that "Sony" was just an existing word in some language). The name "Sony" was chosen for the brand as a mix of the Latin word sonus, which is the root of sonic and sound, the English word "sunny", and from the word Sonny-boys which is Japanese slang for "whizz kids". The primary reason they did not, is that the railway company Tokyo Kyuko was known as TKK. When Tokyo Tsushin Kogyo was looking for a romanized name to use to market themselves, they strongly considered using their initials, TTK. Today Norio Ohga is Honorary Chairman, Howard Stringer is Chairman and CEO, and Ryoji Chubachi is President and Electronics CEO. As it grew into a major international corporation, Sony acquired other companies with longer histories, including Columbia Records (the oldest continuously produced brand name in recorded sound, dating back to 1888). Their first consumer product, in the late 1940s, was a rice boiler. Sony was founded by Masaru Ibuka and Akio Morita on May 7, 1946 as the Tokyo Telecommunications Engineering with about 20 employees. . See also Sony Corporation shareholders and subsidiaries. Sony Corporation is traded on the Tokyo Stock Exchange under number 6758 and on the NYSE as SNE through ADR. It is currently one of the world's largest producers of consumer electronics and is one of the biggest corporations in Japan. Sony Corporation (Japanese katakana: ソニー) (TYO: 6758), NYSE: SNE is a global consumer electronics corporation based in Tokyo, Japan. (The University of Arizona Press, 1991). The Portable Radio in American Life by University of Arizona Professor Michael Brian Schiffer, Ph.D. SONY Radio, Sony Transistor Radio 35th Anniversary 1955-1990 - information booklet (1990). Made in Japan by Akio Morita and SONY, Harper Collins (1994). The story of Sony's foray into the American commercial market is documented in Terry Sanders' film The Japan Project: Made in Japan. PlayStation 3 (Spring 2006). Librie (2004-). Universal Media Disc (UMD) (2004-). PlayStation Portable (2004-). Qrio (2003-). PSX (2003-). Blu-Ray Disc (2003-). Qualia (2003-). HDV (2003-). SonicStage (2003 - ). MicroMV (2002-). CLIÉ (2000-2005). Aibo (1999-). PlayStation 2 (1999-). Super Audio CD (1998-). HiFD (1998-2001). Memory Stick (1998-). Ruvi (1998-1999). Digital Mavica (1997-). VAIO (1997-). FD Trinitron (1996-). Digital8 (1999-). Cyber-shot (1996-). MiniDV (1995-). DV (1995-). Magic Link (1994-1997). PlayStation (later PS one) (1994-2004). MiniDisc (1992-). NT (1991-??). Video Walkman (1989-). Hi8 (1989-). CD-R (with Phillips) (1988-). D2 (1988-). NEWS (1987-??). DAT (1987-). D1 (1987-). Video8 (1985-??). Handycam (1985-). CD-ROM (1985-). Discman (1984-). 3½" diskette (1983-). Compact Disc (1982-). Betacam (1982-). Mavica (1981-??). DASH (1980). Walkman (1979-). Elcaset (1976-1980). Betamax (1975-1998). U-matic (1971-1983). Trinitron (1968-). Transistor radios (1955-). Reel-to-reel tape recorders (1950-??). The Sony PlayStation Portable uses the proprietary Universal Media Disc format to store games and movies. However, both formats have significant industry backing and it is unclear whether this will prove to be a mistake for Sony, or whether their format will win out. Sony has been accused of repeating mistakes with its Blu-Ray disc format, which looks likely to compete with Toshiba's HD-DVD format. Until late 2004, Sony's Network Walkman line of digital portable music players did not support the MP3 de facto standard natively, although the software provided with them would convert MP3 files into the ATRAC or ATRAC3 formats. Since the introduction of the MiniDisc format, Sony has attempted to promote its own audio compression technologies under the ATRAC brand, against more widely-used formats like MP3 or even Windows Media Audio. Ultimately SDDS has been vastly overshadowed by the preferred DTS (Digital Theatre System) and Dolby Digital standards in both the motion picture industry and home audio formats. Unlike Dolby Digital, SDDS utilized a method of backup by having mirrored arrays of bits on both sides of the film which acted as a measure of reliability in case the film was partially damaged. In 1993 Sony challenged the industry standard Dolby Digital 5.1 surround sound format with its newer and more advanced proprietary motion picture digital audio format called SDDS (Sony Dynamic Digital Sound) This format employed eight channels (7.1) of audio opposed to just six used in Dolby Digital 5.1 at the time. It also attempted to compete with the Iomega Zip drive and Imation SuperDisk with their HiFD, but this proved a severe failure. Sony also makes heavy use of its Memory Stick flash memory cards for digital cameras and other portable devices, which few other manufacturers use. which left it in an awkward position when rivals later adopted CD-R and MP3. MiniDisc was created by Sony to replace cassette tapes. |