Precious Moments

Precious Moments is widely known as a series of collectible porcelain bisque figurines. The artwork depicts cute young children in sweet, wholesome situations - often accompanied by a heartwarming message. The original artwork was created by the illustrator Sam Butcher in the 1970s.

Alongside Spain's Lladro and Germany's M.I. Hummel, Precious Moments is one of the few porcelain figurine brands still alive in the 21st century. It is also the brand name for a series of giftware and collectibles licensed by Precious Moments, Inc (a.k.a. PMI) using the same designs.

Some have observed similarities in design with Margaret Keane's paintings of waifs or with Japanese Anime with their large sorrowful eyes.

General

Precious Moments is a lifestyle brand created by artist Sam Butcher. His simple illustrations of teardrop-eyed children included messages of heartfelt endurance and inspiration. Products derived from these illustrations (by license) are called "Precious Moments". Christian religious themes appear on occasion, as Butcher is a born-again Christian.

The flagship product is the "Precious MomentsTM Porcelain Bisque Figurines" sold by Enesco, Corp. (USA) since 1977. This world-famous product line has seen forty times the sales of the next-best selling Precious Moments product line. In the 21st century, Precious Moments is known as one of the few brands that mainly deal in porcelain figurines besides Lladro and Hummel.

It (Precious Moments, Inc. a.k.a. PMI) is also the name of the company that maintains and licenses copyrighted material pertaining to the designs by Sam Butcher. The company was incorporated in 1989 to answer to increased demands of the Precious Moments characters and themes - yet 80% of the royalties collected was from the porcelain products.

Also, the same year, Sam Butcher used his profits from PMI to build his longtime dream - a chapel in Carthage, Missouri.

The company is currently owned by two of Butcher's sons - Don, who lives in Carthage, and Jon, who lives in Chicago, and is being run by an investment firm, Trivest Partners LP. Sam Butcher lives primarily in the Philippines, and spends little time in the United States.

Figurines

The story of how Precious Moments became porcelain figurines is familiar to many collectors, yet vague on detail and there exists many inaccuracies. What is known to be the status quo story is that Gene Freedman, founding chairman of Enesco, Corp., found Sam Butcher and then convinced Sam to have Yasuhei Fujioka, a Japanese sculptor, bring life to the children as three dimensional figurines.

The Beginning

Precious Moments is well known for the porcelain figurines sold by Enesco Corp. since 1977. Sam Butcher originally started scribbling the now famous tear drop eyed children on cards and letters to friends and families. In the early days Butcher sold some greeting cards at Christian gift shows and flea markets along with his friend, but sales were meager and localized.

In 1975, Eugene Freedman, who worked for a gift company, befriended Butcher at a show. Freedman liked the characters, but he knew that his company had a late start on the greeting card business, thus needed something else - figurines.

Freedman searched for more than a year looking for a sculptor that could sculpt a figurine that satisfied Butcher's artistic tastes. In 1976, Freedman finally brought the artwork to Nagoya, Japan; where he had previous dealings with the owner and master sculptor, Yasuhei Fujioka.

Precious Moments and Enesco

In 1958, Enesco was the import division for the N. Shure Company. When N. Shure was sold to Butler Brothers, the import division was spun-off. Founding President Gene Freedman took the acronym off of the N. Shure cargo, "N S Co" and phonetically named his company "EnEsCo". Thereafter, the company was sold three times, and in 1983 became a part of Stanhome, Inc. After separating from Stanhome in 1998, Stanhome immediately collapsed - leaving Enesco with all of Stanhome's assets.

Sam Butcher originally set up a company under the name of "Jonathan & David" with his friend Bill Biel to sell his artwork and greeting cards. After meeting Freedman, the porcelain figurines were sold under the Jonathan & David distributorship.

But during the mid 1980's (J&D under stamps can be found up until 1986), due to differences in business policies, Biel and Butcher dissolved Jonathan & David. Enesco took over the distributorship world wide from then on. Also around the same time, Butcher set up the "Sam Butcher Foundation" and "Precious Moments, Inc.".

Up until 1997, Enesco's sales for Precious Moments porcelain figurines continued to increase. The collectors' club started from 1980 also saw great increases in membership until then. Enesco was awarded many awards bay NALED (National Association of Limited Edition Dealers) during its peak sales years. Freedman and Butcher were also awarded the "Industry Achievement Award" and the "Artist of the Year" respectively numerous times. In its highest sales year, 80% of Enesco's net sales consisted of Precious Moments porcelain figurines.

In 2005 Precious Moments ended its business partnership and license arrangement with Enesco. Precious Moments currently oversees the distribution of its figurines and products, shipping products from its warehouses in Carthage, Mo.

Gene Freedman left Enesco in March of 2005, but has been named "Precious Moments Ambassador" by Precious Moments, Int. There was an extravagant retirement dinner scheduled for him, but it quickly became an employment celebration after PMI's announcement.

Collectors

  • The Precious Moments Collectors' Club was founded in 1980. There was a big 25th anniversary celebration in Hawaii in 2005.
  • As of 2004, the cumulative membership was 100,000 individuals.

Japan

1976 - Gene Freedman was in Japan. As a buyer for N. Shure Co.'s import division, he had dealings with many vendors who produced high quality ceramics. One of those vendors was Pearl Original, Inc. run by Yasuhei Fujioka (company name from '76 not avaialble). He had travelled around the world, but had not found a sculpt that satisfied Sam Butcher's esoteric tastes.

"Fujioka-san could immediately sculpt the back-side, not shown in Sam's artworks.", and, "Sam fell in love at first site", says Mr. Freedman.

In 1977, the porcelain figurines were introduced to US retailers, and officially started its retail career in 1978. All figurines were designed in Fujioka's Pearl Original studio.

Years passed and during the mid 1980's to 1990's, Precious Moments had become one of the top porcelain collectible brand in the United States. Enesco decided to expand its business to Europe and Asia, but the difference in laws and cultures made it difficult. The "American-Christian" theme of Precious Moments was a hard sell.

In Japan, many distributors and department stores tried carrying the Precious Moments products, but they all gave up after low sales. Many even employed sales tactics that may have marred the brand image. Freedman decided to meet with Fujioka again.

By that time, Yasuhei Fujioka had already relinquished his company to his son Shuhei (Shuhei Fujioka). Shuhei had been part of the company since the birth of Precious Moments porcelain figurines, and was an integral part of managing the business between Pearl Original, Inc. and Enesco, Corp.

In 1997, Shuhei Fujioka created Precious Memory, Inc. as a porcelain specialty wholesale and retail company. With stores in Tokyo's Omote-Sando, Yokohama's Motomachi, and Kobe's Motomachi - the company promoted and sold Precious Moments porcelain figurines. The company also sold through catalog and mail orders and setup an online retail site which was something new in the late 90's. Precious Memory's approach of selling the brand image rather than the products itself, was different than those of the previous distributors.

  • Sanrio
  • Sekiguchi
  • Department Stores
  • Precious Memory

Precious Moments, Inc.

Precious Moments, Inc. (A.k.a. PMI) was founded in 1991 by Samuel J. Butcher and his family. PMI's main duties until July of 2005 was to collect money from its licensees. From 2000 to 2005, PMI collected over US $80 million from its primary licensee, Enesco, Corp. for the licensing of Precious Moments name and artwork for use on giftware and porcelain figurines. Under its contract, Enesco was to pay PMI a minimum licensing fee of US $15 million annually and 14% of sales beyond that. With the economic slow down of the new millennium and poor sales, Enesco ended up losing more money than they were making.

In 1998, PMI delegated its copyright licensing function to United Media (A.k.a. UM), a wholly owned subsidiary of E. W. Scripps. Because of this, between 1998 and 2005, PMI did not hold any rights to license its own intellectual property. With UM as its licensing agent, PMI licensed its property out to more than 150 manufacturers and vendors.

In July 2005, PMI has become the distributor of Enesco's Precious Moments porcelain products. But at the same time, it has lost a US $15 million annual accounts receivable. The company's current functions are product design, marketing, and distribution, in addition to its original copyright delegation duties.

During the company's life, Jon Butcher purchased his father's share of the company - which made him the majority share holder. Some time after 1999, Jon and his brother Don purchased the remaining shares from their sisters; making them 100% owners of PMI. But in 2002, Jon and Don was offered a buyout of PMI by Trivest LP. Instead of a total buyout, Jon decided to let Trivest invest in PMI in return for a performance based payout and purchase plan. (Internal)

In January 2006, Jon Butcher stepped down as president and CEO and PMI welcomed Byron Norfleet (previously president of the Naturalizer division of Brown Shoe) as its new leader.

PMI also runs the Precious Moments Chapel in Carthage, Missouri, although the land it stands on is owned by the Sam Butcher Foundation - therefore is personally owned by Sam Butcher and his assistants.


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PMI also runs the Precious Moments Chapel in Carthage, Missouri, although the land it stands on is owned by the Sam Butcher Foundation - therefore is personally owned by Sam Butcher and his assistants. Head of the department was Craig Logan, manager of P!nk and former band member of Bros. In January 2006, Jon Butcher stepped down as president and CEO and PMI welcomed Byron Norfleet (previously president of the Naturalizer division of Brown Shoe) as its new leader. In 2006 Sony BMG was re-organized, and RCA became one of two main label groups in the United Kingdom. (Internal). This eventually led to RCA's sale to GE and its subsequent break-up. Instead of a total buyout, Jon decided to let Trivest invest in PMI in return for a performance based payout and purchase plan. Forays into new consumer electronics products, such as the innovative but technologically obsolescent SelectaVision videodisc system, proved money losers.

But in 2002, Jon and Don was offered a buyout of PMI by Trivest LP. Despite maintaining a high standard of engineering excellence in such fields as broadcast engineering and satellite communications equipment, other businesses such as the NBC radio and television networks declined. Some time after 1999, Jon and his brother Don purchased the remaining shares from their sisters; making them 100% owners of PMI. Robert Sarnoff was ousted in a boardroom coup by Anthony Conrad, who then resigned after admitting failing to file income tax returns for six years. During the company's life, Jon Butcher purchased his father's share of the company - which made him the majority share holder. During the 1970s, RCA Corporation, as it was now formally known, became increasingly ossified as a company. The company's current functions are product design, marketing, and distribution, in addition to its original copyright delegation duties. However, sales of the 8-track tape format peaked in 1974-75 as consumers increasingly favored the compact cassette format.

But at the same time, it has lost a US $15 million annual accounts receivable. The eight-track cartridge initially had a huge and profitable impact on the consumer marketplace. In July 2005, PMI has become the distributor of Enesco's Precious Moments porcelain products. RCA was a major proponent of the eight-track tape cartridge, which it launched in 1965. With UM as its licensing agent, PMI licensed its property out to more than 150 manufacturers and vendors. RCA was one of the eight major computer companies (along with IBM, Burroughs, Control Data Corporation, General Electric, Honeywell, Scientific Data Systems and UNIVAC) through most of the 1960s, but abandoned computers in 1971. Because of this, between 1998 and 2005, PMI did not hold any rights to license its own intellectual property. David Sarnoff died the next year; much of RCA's success died with him.

Scripps. However in 1970, now 79 years old, Sarnoff retired and was succeeded by his son Robert. W. His drive and business acumen led to RCA becoming one of the largest companies in the world, successfully turning it into a conglomerate during the era of their success. UM), a wholly owned subsidiary of E. In many ways the story of RCA is the story of David Sarnoff. In 1998, PMI delegated its copyright licensing function to United Media (A.k.a. Despite the company's indisputable leadership in television technology, David Sarnoff in 1955 commented, "Television will never be a medium of entertainment".

With the economic slow down of the new millennium and poor sales, Enesco ended up losing more money than they were making. Note that due to their rarity and technological significance, RCA Merrill/CT-100 (and other early color television receivers) are highly sought-after collectibles; attic "relics", especially with an RCA emblem, should be assessed by several knowledgeable and trustworthy antique radio or television collectors prior to disposition. Under its contract, Enesco was to pay PMI a minimum licensing fee of US $15 million annually and 14% of sales beyond that. RCA cameras and studio gear, particularly of the TK-40/41 series, became standard equipment at many American television network affiliates, as RCA CT-100 (external link) ("RCA Merrill" to dealers) television sets introduced color television to the public. for the licensing of Precious Moments name and artwork for use on giftware and porcelain figurines. In 1953, RCA's color-TV standard was adopted as the standard for American color TV, the NTSC ("National Television Systems Committee" or "Never Twice the Same Color", depending on RCA/NBC or Westinghouse/CBS affiliation). From 2000 to 2005, PMI collected over US $80 million from its primary licensee, Enesco, Corp. In 1949, RCA-Victor developed and released the first 45 rpm record to the public, answering CBS/Columbia's 33⅓ rpm "LP".

PMI's main duties until July of 2005 was to collect money from its licensees. The "NBC Red" network retained the NBC name, and RCA retained ownership. Butcher and his family. It would become the American Broadcasting Company (ABC) in 1946. PMI) was founded in 1991 by Samuel J. Noble for $8,000,000, and renamed "The Blue Network, Inc". Precious Moments, Inc. (A.k.a. On October 12, 1943, the "NBC Blue" radio network was sold to Life Savers candy magnate Edward J.

Precious Memory's approach of selling the brand image rather than the products itself, was different than those of the previous distributors. Antitrust concerns led to the breakup of the NBC radio networks by the FCC, a breakup affirmed by the United States Supreme Court. The company also sold through catalog and mail orders and setup an online retail site which was something new in the late 90's. World War II slowed the deployment of television in the US, but RCA began selling television sets almost immediately after the war was over. With stores in Tokyo's Omote-Sando, Yokohama's Motomachi, and Kobe's Motomachi - the company promoted and sold Precious Moments porcelain figurines. With the introduction of the NTSC standard, the Federal Communications Commission authorized the start of commercial television transmission on July 1, 1941. as a porcelain specialty wholesale and retail company. In 1939, RCA demonstrated an all-electronic television system at the New York World's Fair.

In 1997, Shuhei Fujioka created Precious Memory, Inc. (This was not the first attempt at a commercial long play record format, as Edison Records had marketed a microgroove vertically recorded disc with 20 minutes playing time per side the previous decade; the Edison long playing records were also a commercial failure.). and Enesco, Corp. The system was withdrawn from the market after about a year. Shuhei had been part of the company since the birth of Precious Moments porcelain figurines, and was an integral part of managing the business between Pearl Original, Inc. The format was a commercial failure at the height of the Great Depression, partially because the records and playback equipment were expensive. By that time, Yasuhei Fujioka had already relinquished his company to his son Shuhei (Shuhei Fujioka). These had the standard groove size identical to the contemporary 78rpm records, rather than the "microgroove" used in post-WWII 33⅓ "Long Play" records.

Freedman decided to meet with Fujioka again. In 1931, RCA Victor developed and released the first 33⅓ rpm records to the public. Many even employed sales tactics that may have marred the brand image. The company also created new techniques for adding sound to film. In Japan, many distributors and department stores tried carrying the Precious Moments products, but they all gave up after low sales. RCA Victor produced many radio-phonographs. The "American-Christian" theme of Precious Moments was a hard sell. With Victor, RCA acquired New World rights to the famous Nipper trademark.

Enesco decided to expand its business to Europe and Asia, but the difference in laws and cultures made it difficult. The company then became RCA-Victor. Years passed and during the mid 1980's to 1990's, Precious Moments had become one of the top porcelain collectible brand in the United States. In 1929, RCA purchased the Victor Talking Machine Company, then the world's largest manufacturer of phonographs (including the famous "Victrola") and phonograph records (in British English, "gramophone records"). All figurines were designed in Fujioka's Pearl Original studio. By 1926, RCA had grasped the market for commercial radio, and purchased the WEAF and WCAP radio stations and network from AT&T, merged them with RCA's own attempt at networking, the WJZ New York/WRC Washington chain, and formed the National Broadcasting Company (NBC). In 1977, the porcelain figurines were introduced to US retailers, and officially started its retail career in 1978. It also acquired the patents of United Fruit and Westinghouse, in exchange for ownership stakes.

Freedman. RCA took over the assets of American Marconi, and was responsible for marketing GE and Westinghouse's radio equipment. "Fujioka-san could immediately sculpt the back-side, not shown in Sam's artworks.", and, "Sam fell in love at first site", says Mr. RCA's charter required it be mostly American-owned. He had travelled around the world, but had not found a sculpt that satisfied Sam Butcher's esoteric tastes. David Sarnoff was named General Manager. run by Yasuhei Fujioka (company name from '76 not avaialble). RCA was formed in 1919 as a publicly-held company owned in part by AT&T and GE.

One of those vendors was Pearl Original, Inc. Congress to entrust in his company, General Electric (GE), together with American Telephone and Telegraph (AT&T), a monopoly of international radio. Shure Co.'s import division, he had dealings with many vendors who produced high quality ceramics. Owen Young convinced the U.S. As a buyer for N. The United States Navy tried, but failed, to gain the monopoly for the Navy. 1976 - Gene Freedman was in Japan. After the war, many saw radio as a natural monopoly.

There was an extravagant retirement dinner scheduled for him, but it quickly became an employment celebration after PMI's announcement. The seizure of the assets of British-owned American Marconi by the United States Navy and the cooperation between General Electric, United Fruit and Westinghouse Electric Corporation laid the groundwork for the Radio Corporation of America, RCA. Gene Freedman left Enesco in March of 2005, but has been named "Precious Moments Ambassador" by Precious Moments, Int. All production of radio equipment was for the military. Precious Moments currently oversees the distribution of its figurines and products, shipping products from its warehouses in Carthage, Mo. During World War I the patents of the major companies involved with radio in the United States of America were merged to facilitate the war effort. In 2005 Precious Moments ended its business partnership and license arrangement with Enesco. .

In its highest sales year, 80% of Enesco's net sales consisted of Precious Moments porcelain figurines. Due to their popularity during the golden age of radio, their manufacturing quality, their engineering innovations, their styling and their name, RCA antique radios are one of the more sought-after brands of collectible radios. Freedman and Butcher were also awarded the "Industry Achievement Award" and the "Artist of the Year" respectively numerous times. Although Bertelsmann AG is new to the RCA family (though the creation of Sony BMG is similar to that of EMI more than 70 years earlier), Thomson started as the French subsidiary of a company which later evolved into General Electric. Enesco was awarded many awards bay NALED (National Association of Limited Edition Dealers) during its peak sales years. Thomson eventually bought the RCA trademarks, subject to the perpetual license GE had issued to Sony BMG's predecessor. The collectors' club started from 1980 also saw great increases in membership until then. Initially, GE continued to control the RCA trademarks (including the rights to the His Master's Voice trademark and known worldwide as HMV, or Nipper, in parts of the Americas), which were then licensed to Thomson and Bertelsmann.

Up until 1997, Enesco's sales for Precious Moments porcelain figurines continued to increase. The two companies bought those assets from General Electric, which took over the RCA conglomerate in 1986 and kept RCA's NBC broadcasting interests. Also around the same time, Butcher set up the "Sam Butcher Foundation" and "Precious Moments, Inc.". RCA, formerly an initialism for the Radio Corporation of America, is now a trademark used by two companies for products descended from that common ancestor:. Enesco took over the distributorship world wide from then on. Sony BMG Music Entertainment, which owns the RCA Victor and RCA Records record labels it received from one of its owners, BMG. But during the mid 1980's (J&D under stamps can be found up until 1986), due to differences in business policies, Biel and Butcher dissolved Jonathan & David. Thomson SA, which manufactures consumer electronics like RCA-branded televisions, DVD players, video cassette recorders, direct broadcast satellite decoders, camcorders, audio equipment, telephones, and related accessories; and.

After meeting Freedman, the porcelain figurines were sold under the Jonathan & David distributorship. Sam Butcher originally set up a company under the name of "Jonathan & David" with his friend Bill Biel to sell his artwork and greeting cards. After separating from Stanhome in 1998, Stanhome immediately collapsed - leaving Enesco with all of Stanhome's assets. Thereafter, the company was sold three times, and in 1983 became a part of Stanhome, Inc.

Shure cargo, "N S Co" and phonetically named his company "EnEsCo". Founding President Gene Freedman took the acronym off of the N. Shure was sold to Butler Brothers, the import division was spun-off. When N.

Shure Company. In 1958, Enesco was the import division for the N. In 1976, Freedman finally brought the artwork to Nagoya, Japan; where he had previous dealings with the owner and master sculptor, Yasuhei Fujioka. Freedman searched for more than a year looking for a sculptor that could sculpt a figurine that satisfied Butcher's artistic tastes.

Freedman liked the characters, but he knew that his company had a late start on the greeting card business, thus needed something else - figurines. In 1975, Eugene Freedman, who worked for a gift company, befriended Butcher at a show. In the early days Butcher sold some greeting cards at Christian gift shows and flea markets along with his friend, but sales were meager and localized. Sam Butcher originally started scribbling the now famous tear drop eyed children on cards and letters to friends and families.

since 1977. Precious Moments is well known for the porcelain figurines sold by Enesco Corp. What is known to be the status quo story is that Gene Freedman, founding chairman of Enesco, Corp., found Sam Butcher and then convinced Sam to have Yasuhei Fujioka, a Japanese sculptor, bring life to the children as three dimensional figurines. The story of how Precious Moments became porcelain figurines is familiar to many collectors, yet vague on detail and there exists many inaccuracies.

Sam Butcher lives primarily in the Philippines, and spends little time in the United States. The company is currently owned by two of Butcher's sons - Don, who lives in Carthage, and Jon, who lives in Chicago, and is being run by an investment firm, Trivest Partners LP. Also, the same year, Sam Butcher used his profits from PMI to build his longtime dream - a chapel in Carthage, Missouri. The company was incorporated in 1989 to answer to increased demands of the Precious Moments characters and themes - yet 80% of the royalties collected was from the porcelain products.

PMI) is also the name of the company that maintains and licenses copyrighted material pertaining to the designs by Sam Butcher. It (Precious Moments, Inc. a.k.a. In the 21st century, Precious Moments is known as one of the few brands that mainly deal in porcelain figurines besides Lladro and Hummel. This world-famous product line has seen forty times the sales of the next-best selling Precious Moments product line.

(USA) since 1977. The flagship product is the "Precious MomentsTM Porcelain Bisque Figurines" sold by Enesco, Corp. Christian religious themes appear on occasion, as Butcher is a born-again Christian. Products derived from these illustrations (by license) are called "Precious Moments".

His simple illustrations of teardrop-eyed children included messages of heartfelt endurance and inspiration. Precious Moments is a lifestyle brand created by artist Sam Butcher. . Some have observed similarities in design with Margaret Keane's paintings of waifs or with Japanese Anime with their large sorrowful eyes.

PMI) using the same designs. It is also the brand name for a series of giftware and collectibles licensed by Precious Moments, Inc (a.k.a. Hummel, Precious Moments is one of the few porcelain figurine brands still alive in the 21st century. Alongside Spain's Lladro and Germany's M.I.

The original artwork was created by the illustrator Sam Butcher in the 1970s. The artwork depicts cute young children in sweet, wholesome situations - often accompanied by a heartwarming message. Precious Moments is widely known as a series of collectible porcelain bisque figurines. Precious Memory.

Department Stores. Sekiguchi. Sanrio. As of 2004, the cumulative membership was 100,000 individuals.

There was a big 25th anniversary celebration in Hawaii in 2005. The Precious Moments Collectors' Club was founded in 1980.