Fender

The Fender logo, often called the "spaghetti" logo. The famous Stratocaster headstock.

The Fender Musical Instruments Corporation, initially named the Fender Electric Instrument Manufacturing Company, was started by Leo Fender in the 1940s, and is one of the most widely recognised manufacturers of electric guitars, electric basses and amplifiers.

Fender is particularly important because of its role in bringing solidbody electric guitars to the masses. Fender offered the first mass-produced solid-body Spanish-style electric guitar, the Telecaster (originally named the 'Broadcaster', 'Esquire' is a single pickup version); the first mass-produced electric bass, the Precision Bass (or P-Bass); and the enormously popular Stratocaster guitar (or 'Strat' for short). While other companies and luthiers had produced electric guitars since the late 1920s, nearly all were either hollow-body guitars with pickups attached, or more specialized instruments such as Rickenbacker's solid-body Hawaiian lap steel guitars.

Other popular and/or notable Fender instruments include the Mustang, Jazzmaster, Jaguar, Starcaster, Duosonic, and Bronco guitars; basses such as the Jazz Bass, the 'Telecaster Bass' reissue of the original 1950s Precision Bass; a line of lap steels, and the Fender Rhodes electric piano.

Its headquarters are in Scottsdale, Arizona, with manufacturing facilities in Corona, California, and OCONUS manufacturing facilities in Ensenada (Mexico), Korea and Japan.

Early history

The company began as "Fender's Radio Service" in late 1938 in Fullerton, California, USA. As a qualified electronics technician, Leo was asked to repair not only radios, but phonograph players, home audio amplifiers, public address systems and musical instrument amplifiers. (Technical note: at the time, most of the above were simply variations on a few simple vacuum-tube circuits). The business also sidelined in carrying records for sale and the rental of self-designed-and-built PA systems. He became intrigued by design flaws in current musical instrument amplifiers, and he began custom-building a few amplifiers based on his own designs or modifications to designs. By the early 1940s, he had partnered with another local electronics enthusiast named Clayton Orr (Doc) Kauffman, and they formed a company named "K & F Manufacturing Corp." to design, manufacture, and sell electric instruments and amplifiers. Production began in 1945 with Hawaiian lap steel guitars (incorporating a patented pickup) and amplifiers, which were sold as sets. By the end of the year, Fender had become convinced that manufacturing was more profitable than repair, and he decided to concentrate on that business. Kauffman remained unconvinced, however, and they had amicably parted ways by early 1946. At that point Leo renamed the company the "Fender Electric Instrument Company." The service shop remained open until 1951, although Leo Fender did not personally supervise it after 1947.

See the article on the Fender Telecaster for more details of the Fender company's early history.

Sale to CBS

In early 1965, Leo Fender sold his company to the Columbia Broadcasting System, or CBS.

Fender's sale to CBS had far-reaching implications. At first, the sale was a taken as a positive development, considering CBS' ability to bring in money and personnel. However, the sale is often now looked back upon unfavorably, due to the perception that CBS favored numbers and profit over quality; the culmination of this occurred in 1983, when the Stratocaster received a short-lived redesign without a second tone control and a bare-bones output jack. In addition, previous models such as the Swinger (a.k.a. Musiclander) and Custom (a.k.a. Maverick) had been little more than attempts to squeeze profits out of factory stock. The so-called "Pre-CBS cult" refers to the popularity of Fenders made before the sale.

After selling the Fender company, Leo Fender designed products for Music Man and later founded the G&L company which manufactures top quality electric guitars and basses designed by Leo Fender.

Current

In 1985, initiated by a company employee named William Schultz, the Fender Electric Instrument Manufacturing Company was bought from CBS by its own employees, and renamed Fender Musical Instruments Corporation.

Behind the Fender name, the Fender Musical Instruments Corporation has continued to grow, and to add a wider range of products to its catalogs, while still keeping with traditional designs from the company's early years.

Fender manufactures its highest quality models in the United States and Japan, but also has extensive manufacturing facilities in China and Mexico for downmarket models, such that a new guitar with the name, 'Fender Stratocaster,' can be purchased for roughly the same dollar amount today as in 1954. The older and American-built Strats are by far the most favoured, but Japanese Fenders are now highly regarded as well: Fenders built in Ensenada, Mexico took over for the early Japanese guitars as the downmarket counterparts to the American models, while more recent Japanese Fenders are now mainly for the Japanese market, as counterparts to the American-made Fenders, and with only a small number marked for export.

The brand name, 'Squier', (previously a string manufacturer bought up by Fender) has been used in the early 1980s to produce (in Japan) cheaper, original Fender guitars to combat the frighteningly accurate copies from Japanese manufacturer Tokai and, later, with the production moving to Korea, for student-grade versions of Fender designs, of varying manufacture and often wildly fluctuating quality. The name adorns many inexpensive guitars based on Fender designs but with much cheaper construction (for instance, poplar, basswood and agathis replace ash and alder for the bodies - in those cases where the body is made of solid wood, because quite a good deal of Squiers feature plywood bodies - and the maple necks are of a lower grade). These inexpensive models are now manufactured in China and Indonesia.

Early Japanese Fender and Squier Stratocasters are well-regarded, and are now traded on the used-guitar market as JV, or 'Japanese Vintage'.

The core of its instrument line, the Tele, Strat, P-Bass, and J-Bass, remains largely unchanged from the 1950s and 1960s originals. On nearly every stage in the country, small or large, featuring blues, country and western or rock and roll, it is common to see a Fender guitar or bass in the hands of one or more of the musicians, amplified through a Fender amplifier. Fender guitars have been the instrument of choice for hundreds of noted artists including Jimi Hendrix, Eric Clapton, Stevie Ray Vaughan, Ritchie Blackmore, and Keith Richards.

In recent years, Fender Musical Instruments Corporation has branched out into making and selling acoustic guitars, and has purchased a number of other instrument firms, including the Guild Guitar Company, the Sunn Amplifier Company, and other brands such as SWR bass amplifiers.

In early 2003, Fender Musical Instruments Corporation made a deal with Gretsch, and began manufacturing and distributing new Gretsch guitars.

Fender Guitars

Electric Guitars

  • Broadcaster
  • Bronco
  • Coronado
  • Custom
  • Cyclone
  • Duo-Sonic
  • Electric XII
  • Jag-Stang
  • Jaguar
  • Jazzmaster
  • Katana
  • Fender Lead Series
  • LTD
  • Musicmaster
  • Mustang
  • Showmaster
  • Starcaster
  • Stratocaster
    • David Gilmour: owner of Strat #0001, formerly owned by Homer Haynes (a very early Strat in a custom color, but it was NOT the first Stratocaster ever made)
    • Buddy Guy Polka Dot Stratocaster
    • Eric Clapton Stratocaster
    • Eric Johnson Stratocaster
    • Hello Kitty Stratocaster[1]
    • Jeff Beck Stratocaster
    • Jimmie Vaughan Tex-Mex Stratocaster
    • John Mayer Stratocaster
    • Mark Knopfler Stratocaster
    • Robert Cray Standard Stratocaster
    • Stevie Ray Vaughan Signature Stratocaster
    • Yngwie Malmsteen Stratocaster
  • Fat Strat
  • Super Strat
  • Telecaster
    • Telecaster Deluxe
    • J5 Telecaster
  • Toronado
  • Swinger

Electric Basses

  • Badtz-Maru Bronco Bass[2]
  • Jazz
  • Jaguar
  • Mustang
  • Precision
  • Performer
  • Telecaster
  • VI
  • Zone

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In early 2003, Fender Musical Instruments Corporation made a deal with Gretsch, and began manufacturing and distributing new Gretsch guitars. The fox is an especially popular animal in the Furry Fandom. In recent years, Fender Musical Instruments Corporation has branched out into making and selling acoustic guitars, and has purchased a number of other instrument firms, including the Guild Guitar Company, the Sunn Amplifier Company, and other brands such as SWR bass amplifiers. The words "fox" or "foxy" have become synonymous slang in Western society for an individual (most often female) with sex appeal. Fender guitars have been the instrument of choice for hundreds of noted artists including Jimi Hendrix, Eric Clapton, Stevie Ray Vaughan, Ritchie Blackmore, and Keith Richards. In Japanese folklore, the fox-like kitsune is a powerful animal spirit (Yōkai) that is highly mischievous and cunning. On nearly every stage in the country, small or large, featuring blues, country and western or rock and roll, it is common to see a Fender guitar or bass in the hands of one or more of the musicians, amplified through a Fender amplifier. In The Little Prince a fox indicates the true value of things like friendship.

The core of its instrument line, the Tele, Strat, P-Bass, and J-Bass, remains largely unchanged from the 1950s and 1960s originals. Some well-known stories involving foxes are found in Aesop's fables; another is the medieval story of Reynard. Early Japanese Fender and Squier Stratocasters are well-regarded, and are now traded on the used-guitar market as JV, or 'Japanese Vintage'. In many cultures, the fox is a familiar animal of folklore, a symbol of cunning and trickery. These inexpensive models are now manufactured in China and Indonesia. Stone carvings representing foxes have been found in the early settlement of Göbekli Tepe in eastern Turkey. The name adorns many inexpensive guitars based on Fender designs but with much cheaper construction (for instance, poplar, basswood and agathis replace ash and alder for the bodies - in those cases where the body is made of solid wood, because quite a good deal of Squiers feature plywood bodies - and the maple necks are of a lower grade). The first example of the introduction of the fox into a new habitat by humans seems to be Neolithic Cyprus.

The brand name, 'Squier', (previously a string manufacturer bought up by Fender) has been used in the early 1980s to produce (in Japan) cheaper, original Fender guitars to combat the frighteningly accurate copies from Japanese manufacturer Tokai and, later, with the production moving to Korea, for student-grade versions of Fender designs, of varying manufacture and often wildly fluctuating quality. Historians believe foxes were being imported into non-native environments long before the colonial era. The older and American-built Strats are by far the most favoured, but Japanese Fenders are now highly regarded as well: Fenders built in Ensenada, Mexico took over for the early Japanese guitars as the downmarket counterparts to the American models, while more recent Japanese Fenders are now mainly for the Japanese market, as counterparts to the American-made Fenders, and with only a small number marked for export. They have been successfully employed to control pests on fruit farms, leaving the fruit intact.[1]. Fender manufactures its highest quality models in the United States and Japan, but also has extensive manufacturing facilities in China and Mexico for downmarket models, such that a new guitar with the name, 'Fender Stratocaster,' can be purchased for roughly the same dollar amount today as in 1954. Foxes can be used for helpful environmental purposes as well. Behind the Fender name, the Fender Musical Instruments Corporation has continued to grow, and to add a wider range of products to its catalogs, while still keeping with traditional designs from the company's early years. On the other hand, many fox species are endangered.

In 1985, initiated by a company employee named William Schultz, the Fender Electric Instrument Manufacturing Company was bought from CBS by its own employees, and renamed Fender Musical Instruments Corporation. In some countries, such as Australia, with no strong competitors, imported foxes quickly devastate native wildlife and become a serious invasive pest. After selling the Fender company, Leo Fender designed products for Music Man and later founded the G&L company which manufactures top quality electric guitars and basses designed by Leo Fender. The former is used by foxes communicating over long distances, the latter in close quarters. The so-called "Pre-CBS cult" refers to the popularity of Fenders made before the sale. Fox noises can be divided, with a few exceptions, into two different groups: contact sounds and interaction sounds. Maverick) had been little more than attempts to squeeze profits out of factory stock. These sounds grade into one another and span five octaves; each fox has its own characteristically individual voice.

Musiclander) and Custom (a.k.a. Fox families, however, keep in contact with a wide array of different sounds. In addition, previous models such as the Swinger (a.k.a. Foxes do not come together in chorus like wolves or coyotes do. However, the sale is often now looked back upon unfavorably, due to the perception that CBS favored numbers and profit over quality; the culmination of this occurred in 1983, when the Stratocaster received a short-lived redesign without a second tone control and a bare-bones output jack. Foxes include members of the following genera:. At first, the sale was a taken as a positive development, considering CBS' ability to bring in money and personnel. Foxes also gather a wide variety of other foods ranging from grasshoppers to fruit and berries.

Fender's sale to CBS had far-reaching implications. Using a pouncing technique practiced from an early age, they are usually able to kill their prey quickly. In early 1965, Leo Fender sold his company to the Columbia Broadcasting System, or CBS. They are solitary, opportunistic feeders that hunt live prey (especially rodents). See the article on the Fender Telecaster for more details of the Fender company's early history. Unlike many canids, foxes are not pack animals. At that point Leo renamed the company the "Fender Electric Instrument Company." The service shop remained open until 1951, although Leo Fender did not personally supervise it after 1947. For example, the Desert Fox has large ears and short fur, whereas the Arctic Fox has small ears and thick, insulating fur.

Kauffman remained unconvinced, however, and they had amicably parted ways by early 1946. Other physical characteristics vary according to their habitat. By the end of the year, Fender had become convinced that manufacturing was more profitable than repair, and he decided to concentrate on that business. Recognizable characteristics also include pointed muzzles and bushy tails. Production began in 1945 with Hawaiian lap steel guitars (incorporating a patented pickup) and amplifiers, which were sold as sets. With most species roughly the size of a domestic cat, foxes are smaller than other members of the family Canidae, such as wolves, jackals, and domestic dogs. By the early 1940s, he had partnered with another local electronics enthusiast named Clayton Orr (Doc) Kauffman, and they formed a company named "K & F Manufacturing Corp." to design, manufacture, and sell electric instruments and amplifiers. .

He became intrigued by design flaws in current musical instrument amplifiers, and he began custom-building a few amplifiers based on his own designs or modifications to designs. A group of foxes is a skulk. The business also sidelined in carrying records for sale and the rental of self-designed-and-built PA systems. Male foxes are known as dogs, tods or reynard, females are referred to as vixens, and their young are called kits or cubs, as well as pups. (Technical note: at the time, most of the above were simply variations on a few simple vacuum-tube circuits). Fox terminology is different from that used for most canids. As a qualified electronics technician, Leo was asked to repair not only radios, but phonograph players, home audio amplifiers, public address systems and musical instrument amplifiers. The presence of foxes all over the globe has led to their appearance in the popular culture and folklore of many nations, tribes, and other cultural groups.

The company began as "Fender's Radio Service" in late 1938 in Fullerton, California, USA. The animal most commonly called a fox in the Western world is the Red Fox (Vulpes vulpes), although different species of foxes can be found on almost every continent. . A fox is a member of any of 27 species of small omnivorous canids. Its headquarters are in Scottsdale, Arizona, with manufacturing facilities in Corona, California, and OCONUS manufacturing facilities in Ensenada (Mexico), Korea and Japan. Fuse the Fusion Radio fox. Other popular and/or notable Fender instruments include the Mustang, Jazzmaster, Jaguar, Starcaster, Duosonic, and Bronco guitars; basses such as the Jazz Bass, the 'Telecaster Bass' reissue of the original 1950s Precision Bass; a line of lap steels, and the Fender Rhodes electric piano. Phil Coates.

While other companies and luthiers had produced electric guitars since the late 1920s, nearly all were either hollow-body guitars with pickups attached, or more specialized instruments such as Rickenbacker's solid-body Hawaiian lap steel guitars. Fox McCloud from the Star Fox series of video games. Fender offered the first mass-produced solid-body Spanish-style electric guitar, the Telecaster (originally named the 'Broadcaster', 'Esquire' is a single pickup version); the first mass-produced electric bass, the Precision Bass (or P-Bass); and the enormously popular Stratocaster guitar (or 'Strat' for short). Fox and his mate Vixen led The Animals of Farthing Wood. Fender is particularly important because of its role in bringing solidbody electric guitars to the masses. Miles "Tails" Prower, from Sonic the Hedgehog. The Fender Musical Instruments Corporation, initially named the Fender Electric Instrument Manufacturing Company, was started by Leo Fender in the 1940s, and is one of the most widely recognised manufacturers of electric guitars, electric basses and amplifiers. Basil Brush, British television personality.

Zone. Vulpes (the ten species of "true" foxes, including the Red Fox (vulpis vulpis). VI. Urocyon (Gray Fox and Island Fox). Telecaster. Pseudalopex (four South American species, including the Culpeo). Performer. Otocyon (Bat-eared Fox).

Precision. Lycalopex (Hoary Fox). Mustang. Fennecus (Fennec, or Desert Fox). Jaguar. Dusicyon (Falkland Island Fox). Jazz. Cerdocyon (Crab-eating Fox).

Badtz-Maru Bronco Bass[2]. Alopex (Arctic Fox). Swinger. Toronado. J5 Telecaster.

Telecaster Deluxe. Telecaster

    . Super Strat. Fat Strat.

    Yngwie Malmsteen Stratocaster. Stevie Ray Vaughan Signature Stratocaster. Robert Cray Standard Stratocaster. Mark Knopfler Stratocaster.

    John Mayer Stratocaster. Jimmie Vaughan Tex-Mex Stratocaster. Jeff Beck Stratocaster. Hello Kitty Stratocaster[1].

    Eric Johnson Stratocaster. Eric Clapton Stratocaster. Buddy Guy Polka Dot Stratocaster. David Gilmour: owner of Strat #0001, formerly owned by Homer Haynes (a very early Strat in a custom color, but it was NOT the first Stratocaster ever made).

    Stratocaster

      . Starcaster. Showmaster. Mustang.

      Musicmaster. LTD. Fender Lead Series. Katana.

      Jazzmaster. Jaguar. Jag-Stang. Electric XII.

      Duo-Sonic. Cyclone. Custom. Coronado.

      Bronco. Broadcaster.