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ALDI

Aldi Nord logo Aldi Süd logo

Aldi is an international hard discount supermarket chain based in Germany. It is actually two separate companies but is commonly referred to as one. The company's name stands for Albrecht-Discount, using the founders' last name. Historically, Aldi is said to have been Germany's first real discount supermarket. Its spartan stores with low prices on a limited range of goods can now be found in more than a dozen countries.

History

The company was founded in 1946 by the brothers Karl and Theo Paul Albrecht in Essen, Germany. Back then, it comprised only one small food shop. In the year 1961, the then-Aldi chain of supermarket stores split into two sister companies (each belonging to one of the brothers) over a dispute whether to sell cigarettes and other tobacco products at the checkout. Thus today, Aldi consists of Aldi Nord (Aldi North) (where tobacco sales were deemed to be acceptable) and Aldi Süd (Aldi South) (where they were not; however Aldi Süd began selling tobacco products in 2003). The chains initially covered the respective different regions of the then-West Germany. The companies have since expanded internationally, into other European, North American, and Australian markets. In principle, the two firms share nothing but the name and a similar corporate identity; however, they describe their relationship as a "friendly alliance" and there appear to be agreements between the two insofar that they do not compete directly with each other and (except for Germany) never both operate in the same countries.

Regions where Aldi operates

A map of the countries in Europe that Aldi operates, orange: "Aldi South", dark blue:"Aldi North"

Aldi Nord operates in

  • Northern Germany
  • Belgium
  • Denmark
  • France
  • Luxembourg
  • The Netherlands
  • Portugal (coming soon)
  • Spain


Aldi Süd operates in

  • Southern Germany
  • Australia
  • Austria (where it operates under the name Hofer)
  • Ireland
  • Slovenia (where it operates under the name Hofer)
  • Switzerland
  • United Kingdom
  • USA

What you may find in an Aldi store

Aldi specializes in staple items such as food, beverages, sanitary articles and other inexpensive household items. One reason for Aldi's success is that the number of brands is very limited, you usually don't find more than two different brands for one kind of product and often only one. This increases the numbers of sales for each article and also allows Aldi stores to be smaller than supermarkets which cover the same range of products but with more diversity. Also it allowed Aldi to avoid the use of price tags even before the introduction of barcode scanners (see below).

Additionally to the standard assortment Aldi also has weekly special offers, some of them on more expensive products such as electronics, appliances or computers, usually from Medion. Although not always available, but regulary put up for sale are clothing, toys, flowers, gifts. The specials are only available in strictly limited quantities and for a limited timeframe (one week). In the past some of Aldi's early computer offers, created some kind of hysteria in Germany, with all available items sold in only a few hours.

Aldi is the largest wine retailer in Germany. Aldi mainly sells exclusively produced, custom-branded products (often identical to and produced by major brands) with brand names including "Grandessa" and "Fit and Active". American Aldi stores also feature bargain-priced, gourmet foods imported from Germany. Although Aldi emphasizes low prices, reports from a German consumer watchdog suggest that this does not negatively impact the quality of Aldi products.

Low price philosophy

Aldi's "strictly no frills" approach is evident for instance in that typically Aldi stores do not decorate aisles — or even fill shelves for that matter: Pallets of the products on offer are commonly simply parked alongside the aisles, and customers picking up products will gradually empty them. When all items on a pallet have been sold, it is replaced. Long queues at the checkout counter are also relatively common, reflecting Aldi's minimal staffing levels, as well as the competitive situation in Aldi's native Germany, where long supermarket checkout lines are part of daily life. However, due to the efficient checkout system, a long queue does not necessarily translate into longer waiting times than in other supermarkets.

These and other cost-cutting strategies save Aldi money and arguably the general price level in Aldi stores — as compared to more "upmarket" supermarkets — appears to show that at least some or most of these savings are passed on to consumer. Aldi has successfully carved its own (actually rather large) niche with this approach: While shoppers may not normally like shopping in a bland or industrial-looking (and possibly congested) store, such utter lack of frills has become part of the accepted norm with Aldi, and consumers appear to be willing to accept it because of the "incredible value" they expect to get in exchange. ("Top quality at incredibly low prices" is an Aldi marketing slogan.)

Aldi also profited from the introduction of the euro in Germany and other countries. Consumers believed that many merchants had used the currency changeover as a cover to increase prices, often substantially; this was later confirmed by independent studies. In contrast to other supermarkets, Aldi prominently listed "before and after" prices on posters in stores for months after the introduction, and generally rounded its euro prices down. As a result, Aldi earned a great deal of customer goodwill.

Advertising policy

Aldi has a policy in Germany of not advertising, apart from a weekly list of special prices called Aldi informiert (Aldi informs) that is distributed in stores, by direct mail, and sometimes printed in local newspapers. It claims this is a cost savings that can be passed on to consumers. However, in the USA, Aldi advertises regularly via weekly newspaper inserts and Aldi television commercials have begun airing on the TBS network, and in the UK print and television ads appeared in mid-2005. Aldi do not have publicly listed telephones in stores to minimize the time checkouts are unutilised.

Checkout system

Aldi's checkout procedure is highly standardized, with checkout operators sitting down in swivel chairs, passing products through a two-sided barcode scanner. Products have very long barcodes covering several sides of the packaging to speed this procedure. Cashiers save additional time by preparing the most likely amount of change while the customer is still searching for money in his/her wallet.

Aldi was, however, a latecomer to barcode scanners, and many stores only added them in 2004; previously, cashier clerks would manually enter a three-digit code for each item from memory (Aldi Nord) or the price (Aldi Süd). An advantage of this was that the cashiers could already type in the prices of all the articles on the conveyer belt even if the customers were blocking the process by not putting the articles quickly enough back into their shopping cart.

Once products have been scanned, they are put directly in the shopping cart, which has a special dock on the counter for this purpose. This is why Aldi stores in Germany insist that customers use a cart; the customer is expected to bag groceries at a separate bench. Many, if not most customers, however, ignore this rule, not least because it would force them to join the queue to leave the store even if they hadn't purchased anything. Aldi generally does not offer hand baskets. However, in Australia select stores do have hand baskets available.

Reputation

In West Germany, before about 1990, Aldi shops were often ridiculed as being cheap shops selling poor-quality goods. Aldi's customers were alleged to be only poor people who couldn't afford to shop elsewhere. Loyal German soccer fans, ashamed of their favorite team's performance, were known to wear Aldi bags over their heads as a gag. Being held in such low esteem by many did not seem to dent Aldi's profits however. After German reunification, many German middle class families had to cut down their spending and Aldi's popularity and public acceptance grew. Many individual consumers "discovered" that the poor reputation of Aldi's products was apparently undeserved. This shift in public perception was boosted by a series of cookbooks that only used Aldi ingredients, which led to the emergence of a kind of Aldi fandom into the German mainstream.

In countries such as the UK, where the level of service and presentation of mainstream supermarkets is arguably lower than in Aldi's native Germany, Aldi's public reputation does not appear to have improved in the same way. Despite this, and the strong price competition between such British retailers on precisely the basic goods Aldi sells, the firm apparently remains profitable.

In the United Kingdom, Aldi (just like it's rival Lidl) is often the centre of jokes regarding the wealth of a person, particularly with the younger generation. Many consider it to be derogatory to shop at Aldi, and as a result a lot of students will not admit to shopping there if they do.

Business practices

Many Aldi practices are common in German supermarkets but largely unique to Aldi in markets such as the U.S. and Britain. These include the system of metal gates and turnstiles forcing customers to exit through the checkout, the practice of charging for shopping bags, and the fact that Aldi until recently accepted only cash (since 2004, German stores have begun to accept the Maestro debit card). Debit cards are also accepted in the USA. Like most German retailers, Aldi does not accept major credit cards. Aldi does accept MasterCard, Bankcard and Visa in Australia for an additional 1% surcharge.

Aldi stores worldwide are approximately the same size. The company's stores in Germany are similar in size to those of competing supermarkets, and they can often be found in shopping centres or elsewhere where retail units of this size are common. However in other countries, such as Britain, France, and the U.S., Aldi stores are far smaller than those countries' typical supermarkets or hypermarkets, and tend to be free-standing, purpose-built structures.

Aldi stores often have fairly limited opening hours, such as were restricted by law (until 18:30 weeknights and 14:00 Saturdays) in Germany until these laws were relaxed somewhat in 1996 and 2004. Some (but by no means all) of its German outlets, particularly those in shopping centres, now stay open until the revised legal closing time of 20:00. On the other hand, Aldi stores in the U.S. and U.K. close around 19:00 weeknights, earlier on Saturday, and most remain closed on Sunday, in contrast to the late or 24-hour opening times of many U.S. and British supermarkets. Aldi's U.S. stores are the only ones to offer customer toilets.

In Germany Aldi is occasionally jokingly called Feinkost Albrecht (approximate translation: Albrecht Deli).

Recently the similar Lidl chain has grown faster than Aldi; its major difference in business practice is that it stocks a few name brands.

Aldi Talk

On the 7th December 2005, based on their well known brand, Aldi (both Nord and Süd) in Germany introduced a pay-as-you-go mobile phone company Aldi Talk, piggybacking on the e-plus network. They offered rates of €0,05 (approx US$ 0.06) per minute/SMS to other Aldi Talk customers and €0,15 (approx US$ 0.18) to landlines and other mobile phones. This phone offer is available on either a “starter set”, which is a SIM card and €10 (US$ 12.01) worth of credit at €19,99 (US$ 24.02), or a Medion mobile phone [1] with a SIM card at €59,99 (US$ 72.11).

Previously, Aldi Süd in Austria did a pay-as-you-go service called “yesss!” [2] with Connect Austria's One.

Competitors

  • Lidl (5000 stores)
  • Netto (1200 stores)
  • Kwiksave (UK Only)

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Previously, Aldi Süd in Austria did a pay-as-you-go service called “yesss!” [2] with Connect Austria's One. Others closely associated with the city include:. This phone offer is available on either a “starter set”, which is a SIM card and €10 (US$ 12.01) worth of credit at €19,99 (US$ 24.02), or a Medion mobile phone [1] with a SIM card at €59,99 (US$ 72.11). For persons born in Venice, see Natives of Venice.. They offered rates of €0,05 (approx US$ 0.06) per minute/SMS to other Aldi Talk customers and €0,15 (approx US$ 0.18) to landlines and other mobile phones. In videogames, Venice appeared in Core Design's Tomb Raider 2. On the 7th December 2005, based on their well known brand, Aldi (both Nord and Süd) in Germany introduced a pay-as-you-go mobile phone company Aldi Talk, piggybacking on the e-plus network. Other major works involving Venice include:.

Recently the similar Lidl chain has grown faster than Aldi; its major difference in business practice is that it stocks a few name brands. Cooper's novel depicts Venice as a brutal dictatorship, governed through intrigue and murder, masked by the placid facade of the Repubblica Serenissima (serene republic). In Germany Aldi is occasionally jokingly called Feinkost Albrecht (approximate translation: Albrecht Deli). A bravo is an assassin under contract to the state, typically carrying out his assignments with a stilletto. stores are the only ones to offer customer toilets. A remarkable, and unflattering, portrait of Venetian politics appears in The Bravo, published in 1831 by American novelist James Fennimore Cooper. Aldi's U.S. Life in 1750s Venice is illustrated by the biography A Venetian Affair, which is based on the prolific love letters between a Venetian nobleman and his illegitimate half-English lover.

and British supermarkets. They were generally rough. close around 19:00 weeknights, earlier on Saturday, and most remain closed on Sunday, in contrast to the late or 24-hour opening times of many U.S. Canvases (the now almost universal surface for painting) originated in Venice during the early renaissance. and U.K. By the end of the century, Venice was famous for the splendor of its music, as exemplified in the "colossal style" of Andrea and Giovanni Gabrieli, which used multiple choruses and instrumental groups. On the other hand, Aldi stores in the U.S. Venice was the early center of music printing; Ottaviano Petrucci began publishing music almost as soon as this technology was available, and his publishing enterprise helped to attract composers from all over Europe, especially from France and Flanders.

Some (but by no means all) of its German outlets, particularly those in shopping centres, now stay open until the revised legal closing time of 20:00. During the 16th century, Venice became one of the most important musical centers of Europe, marked by a characteristic style of composition (the Venetian school) and the development of the Venetian polychoral style under composers such as Adrian Willaert, who worked at San Marco. Aldi stores often have fairly limited opening hours, such as were restricted by law (until 18:30 weeknights and 14:00 Saturdays) in Germany until these laws were relaxed somewhat in 1996 and 2004. Dull garments were worn over colorful ones, which then were cut to show the hidden colors — which resulted in the wide spread of men's "slashed" fashions in the 15th century. However in other countries, such as Britain, France, and the U.S., Aldi stores are far smaller than those countries' typical supermarkets or hypermarkets, and tend to be free-standing, purpose-built structures. The Senate passed sumptuary laws, but these merely resulted in changes in fashion in order to circumvent the law. The company's stores in Germany are similar in size to those of competing supermarkets, and they can often be found in shopping centres or elsewhere where retail units of this size are common. In the 14th century, many young Venetian men began wearing tight-fitting multicolored hose, the designs on which indicated the Compagnie della Calza ("Trouser Club") to which they belonged.

Aldi stores worldwide are approximately the same size. If sinking is prevented, today's engineers hope that future generations will - perhaps in thousands of years time - remember the current work being done, for saving one of the most romantic cities in the world. Aldi does accept MasterCard, Bankcard and Visa in Australia for an additional 1% surcharge. A further point about the "lifting" system would be that it would be permenant - the MOSE Project is, by it very nature, a temporary system: it is expected to protect Venice for "only" 100 years. Like most German retailers, Aldi does not accept major credit cards. This way, some hope, it could rise above sea levels, protecting it for hundreds of years, and eventually the MOSE project may not be necessary (it will, controvertially, alter the tidal patterns in the lagoon, damaging some wildlife). Debit cards are also accepted in the USA. Some experts say that the best way to protect Venice is to physically lift the City to a greater height above sea level - by pumping water into the soil underneath the city.

These include the system of metal gates and turnstiles forcing customers to exit through the checkout, the practice of charging for shopping bags, and the fact that Aldi until recently accepted only cash (since 2004, German stores have begun to accept the Maestro debit card). To make things worse, however, sea levels are rising anyway, and in fact, the whole east coast of Italy is sinking (although very slowly). and Britain. This challenging engineering work is due to be completed by 2011. Many Aldi practices are common in German supermarkets but largely unique to Aldi in markets such as the U.S. When tides are predicted to rise above 110 centimetres, the pontoons will be filled with air and block the incoming water from the Adriatic sea. Many consider it to be derogatory to shop at Aldi, and as a result a lot of students will not admit to shopping there if they do. In May 2003, Silvio Berlusconi, the Italian Prime Minister, inaugurated the MOSE project, which will lay a series of 79 inflatable pontoons across the sea bed at the three entrances to the lagoon.

In the United Kingdom, Aldi (just like it's rival Lidl) is often the centre of jokes regarding the wealth of a person, particularly with the younger generation. Some recent studies have suggested that the city is no longer sinking[citation needed], but this is not yet certain; therefore, a state of alert has not been revoked. Despite this, and the strong price competition between such British retailers on precisely the basic goods Aldi sells, the firm apparently remains profitable. Thus, many Venetians resorted to moving up to the upper floors and continue with their lives. In countries such as the UK, where the level of service and presentation of mainstream supermarkets is arguably lower than in Aldi's native Germany, Aldi's public reputation does not appear to have improved in the same way. In many old houses the former staircases used by people to unload goods are now flooded, rendering the former ground floor uninhabitable. This shift in public perception was boosted by a series of cookbooks that only used Aldi ingredients, which led to the emergence of a kind of Aldi fandom into the German mainstream. However, the city is still threatened by more frequent low-level floods (so-called Acqua alta, "high water") that creep to a height of several centimeters over its quays, regularly following certain tides.

Many individual consumers "discovered" that the poor reputation of Aldi's products was apparently undeserved. This sinking process has slowed markedly since artesian wells were banned in the 1960s. After German reunification, many German middle class families had to cut down their spending and Aldi's popularity and public acceptance grew. It was realised that extraction of the aquifer was the cause. Being held in such low esteem by many did not seem to dent Aldi's profits however. During the 20th century, when many artesian wells were sunk into the periphery of the lagoon to draw water for local industry, Venice began to subside. Loyal German soccer fans, ashamed of their favorite team's performance, were known to wear Aldi bags over their heads as a gag. This created an ever-deeper lagoon environment.

Aldi's customers were alleged to be only poor people who couldn't afford to shop elsewhere. Six hundred years ago, Venetians protected themselves from land-based attacks by diverting all the major rivers flowing into the lagoon and thus preventing sediment from filling the area around the city. In West Germany, before about 1990, Aldi shops were often ridiculed as being cheap shops selling poor-quality goods. The buildings are often threatened by flood tides pushing in from the Adriatic between autumn and early spring. However, in Australia select stores do have hand baskets available. The foundations rest on the piles, and buildings of brick or stone sit above these footings. Aldi generally does not offer hand baskets. Most of these piles are still intact after centuries of submersion.

Many, if not most customers, however, ignore this rule, not least because it would force them to join the queue to leave the store even if they hadn't purchased anything. The buildings of Venice are constructed on closely spaced wood piles (under water, in the absence of oxygen, wood does not decay) which penetrate alternating layers of clay and sand. This is why Aldi stores in Germany insist that customers use a cart; the customer is expected to bag groceries at a separate bench. The city is divided into the six districts of Cannaregio, San Polo, Dorsoduro (including the Giudecca), Santa Croce, San Marco and Castello (including San Pietro di Castello and Sant'Elena). Once products have been scanned, they are put directly in the shopping cart, which has a special dock on the counter for this purpose. The sestieri are the primary traditional divisions of Venice. An advantage of this was that the cashiers could already type in the prices of all the articles on the conveyer belt even if the customers were blocking the process by not putting the articles quickly enough back into their shopping cart. Other populations include Bulgarian, Tunisian, Albanian, and Macedonian.

Aldi was, however, a latecomer to barcode scanners, and many stores only added them in 2004; previously, cashier clerks would manually enter a three-digit code for each item from memory (Aldi Nord) or the price (Aldi Süd). Istat breaks down the population as:. Cashiers save additional time by preparing the most likely amount of change while the customer is still searching for money in his/her wallet. The city is much visited by tourists, of course; but of the permanent population 3.8 % are foreigners as well: from all around the world, and especially from Asia. Products have very long barcodes covering several sides of the packaging to speed this procedure. The airport is on the mainland and was rebuilt away from the coast so that visitors now need to get a bus to the pier, from which a water taxi or Aliliguna waterbus can be used. Aldi's checkout procedure is highly standardized, with checkout operators sitting down in swivel chairs, passing products through a two-sided barcode scanner. Venice is served by the newly rebuilt Marco Polo International Airport, or Aeroporto di Venezia Marco Polo, named in honor of its famous citizen.

Aldi do not have publicly listed telephones in stores to minimize the time checkouts are unutilised. The only unmotorized gondolas still in common use by Venetians are the traghetti, foot passenger ferries crossing the Grand Canal at certain points without bridges. However, in the USA, Aldi advertises regularly via weekly newspaper inserts and Aldi television commercials have begun airing on the TBS network, and in the UK print and television ads appeared in mid-2005. The city also has many private boats. It claims this is a cost savings that can be passed on to consumers. Most Venetians now travel by motorised waterbuses ("vaporetti") which ply regular routes along the major canals and between the city's islands. Aldi has a policy in Germany of not advertising, apart from a weekly list of special prices called Aldi informiert (Aldi informs) that is distributed in stores, by direct mail, and sometimes printed in local newspapers. The classical Venetian boat is the gondola, although it is now mostly used for tourists, or for weddings, funerals, or other ceremonies, due to its cost.

As a result, Aldi earned a great deal of customer goodwill. Venice is Europe's largest carfree area, unique in Europe in remaining a sizable functioning city in the 21st century entirely without motorcars or trucks. In contrast to other supermarkets, Aldi prominently listed "before and after" prices on posters in stores for months after the introduction, and generally rounded its euro prices down. Beyond these land entrances at the northern edge of the city, transportation within the city remains, as it was in centuries past, entirely on water or on foot. Consumers believed that many merchants had used the currency changeover as a cover to increase prices, often substantially; this was later confirmed by independent studies. In the 19th century a causeway to the mainland brought a railway station to Venice, and an automobile causeway and parking lot was added in the 20th century. Aldi also profited from the introduction of the euro in Germany and other countries. In the old center, the canals serve the function of roads, and every form of transport is on water or on foot.

("Top quality at incredibly low prices" is an Aldi marketing slogan.). The islands on which the city is built are connected by about 400 bridges. Aldi has successfully carved its own (actually rather large) niche with this approach: While shoppers may not normally like shopping in a bland or industrial-looking (and possibly congested) store, such utter lack of frills has become part of the accepted norm with Aldi, and consumers appear to be willing to accept it because of the "incredible value" they expect to get in exchange. It is built on an archipelago of more than 100 islands (118 in total) formed by about 150 canals in a shallow lagoon. These and other cost-cutting strategies save Aldi money and arguably the general price level in Aldi stores — as compared to more "upmarket" supermarkets — appears to show that at least some or most of these savings are passed on to consumer. Venice is famous for its canals. However, due to the efficient checkout system, a long queue does not necessarily translate into longer waiting times than in other supermarkets. The Venetian military tradition also was notably cautious; they were more interested in achieving success with a minimum expense of lives and money than in the pursuit of glory.

Long queues at the checkout counter are also relatively common, reflecting Aldi's minimal staffing levels, as well as the competitive situation in Aldi's native Germany, where long supermarket checkout lines are part of daily life. A civilian commissioner (not unlike a commissar) accompanied each army to keep an eye on things, especially the mercenaries. When all items on a pallet have been sold, it is replaced. Not only was efficiency not degraded, this policy saved Venice from the military takeovers that other Italian city states so often experienced. Aldi's "strictly no frills" approach is evident for instance in that typically Aldi stores do not decorate aisles — or even fill shelves for that matter: Pallets of the products on offer are commonly simply parked alongside the aisles, and customers picking up products will gradually empty them. By ancient law, no nobleman could command more than twenty-five men (to prevent against sedition by private armies), and while the position of Captain General was introduced in the mid-14th century, he still had to answer to a civilian panel of twenty "wise men". Although Aldi emphasizes low prices, reports from a German consumer watchdog suggest that this does not negatively impact the quality of Aldi products. The command structure in the army was different from that in the fleet.

American Aldi stores also feature bargain-priced, gourmet foods imported from Germany. Throughout the 15th century, Venetian land forces were almost always on the offensive and were regarded as the most effective in Italy, largely because of the tradition of all classes carrying arms in defense of the city and official encouragement of general military training. Aldi mainly sells exclusively produced, custom-branded products (often identical to and produced by major brands) with brand names including "Grandessa" and "Fit and Active". Later in that century, uniforms were adopted that featured red-and-white stripes, and a system of honors and pensions developed. Aldi is the largest wine retailer in Germany. In its alliance with Florence in 1426, Venice agreed to supply 8,000 cavalry and 3,000 infantry in time of war, and 3,000 and 1,000 in peacetime. In the past some of Aldi's early computer offers, created some kind of hysteria in Germany, with all available items sold in only a few hours. Early in the 15th century, as new mainland territories were expanded, the first standing army was organized, consisting of condottieri on contract.

The specials are only available in strictly limited quantities and for a limited timeframe (one week). As in other Italian cities, aristocrats and other wealthy men were cavalrymen while the city's conscripts fought as infantry. Although not always available, but regulary put up for sale are clothing, toys, flowers, gifts. The register of 1338 estimated that 30,000 Venetian men were capable of bearing arms; many of these were skilled crossbowmen. Additionally to the standard assortment Aldi also has weekly special offers, some of them on more expensive products such as electronics, appliances or computers, usually from Medion. In times of emergency, all males between seventeen and sixty years were registered and their weapons were surveyed, with those called to actually fight being organized into companies of twelve. Also it allowed Aldi to avoid the use of price tags even before the introduction of barcode scanners (see below). In the 13th century, most Italian city states already were hiring mercenaries, but Venetian troops were still recruited from the lagoon, plus feudal levies from Dalmatia and Istria.

This increases the numbers of sales for each article and also allows Aldi stores to be smaller than supermarkets which cover the same range of products but with more diversity. Though Venice was famous for its navy, its army was equally effective. One reason for Aldi's success is that the number of brands is very limited, you usually don't find more than two different brands for one kind of product and often only one. The company of "Noble Bowmen" was recruited in the later 14th century from among the younger aristocracy and served aboard both war-galleys and armed merchantmen, with the privilege of sharing the captain's cabin. Aldi specializes in staple items such as food, beverages, sanitary articles and other inexpensive household items. As weapons became more expensive and complex to operate, professional soldiers were assigned to help work merchant sailing ships and as rowers in galleys.
Aldi Süd operates in. By 1303, crossbow practice had become compulsory in the city, with citizens training in groups.

Aldi Nord operates in. Rowing skills were encouraged through races and regattas. In principle, the two firms share nothing but the name and a similar corporate identity; however, they describe their relationship as a "friendly alliance" and there appear to be agreements between the two insofar that they do not compete directly with each other and (except for Germany) never both operate in the same countries. Debtors generally worked off their obligations rowing the galleys. The companies have since expanded internationally, into other European, North American, and Australian markets. Those from the city were chosen by lot from each parish, their families being supported by the remainder of the parish while the rowers were away. The chains initially covered the respective different regions of the then-West Germany. Galley slaves did not exist in medieval Venice, the oarsmen coming from the city itself or from its possessions, especially Dalmatia.

Thus today, Aldi consists of Aldi Nord (Aldi North) (where tobacco sales were deemed to be acceptable) and Aldi Süd (Aldi South) (where they were not; however Aldi Süd began selling tobacco products in 2003). A reserve of some 25 (later 100) war-galleys was maintained in the Arsenal. In the year 1961, the then-Aldi chain of supermarket stores split into two sister companies (each belonging to one of the brothers) over a dispute whether to sell cigarettes and other tobacco products at the checkout. The government required each merchant ship to carry a specified number of weapons (mostly crossbows and javelins) and armor; merchant passengers were also expected to be armed and to fight when necessary. Back then, it comprised only one small food shop. By 1450, more than 3,000 Venetian merchant ships were in operation, and most of these could be converted when necessary into either warships or transports. The company was founded in 1946 by the brothers Karl and Theo Paul Albrecht in Essen, Germany. After 1797, the city fell into a serious decline, with many of the old palaces and other buildings abandoned and falling into disrepair, although the Lido became a popular beach resort in the late 19th century.

. In 1866, along with the rest of Venetia, Venice became part of Italy. Its spartan stores with low prices on a limited range of goods can now be found in more than a dozen countries. It was taken from Austria by the Treaty of Pressburg in 1805 and became part of Napoleon's Kingdom of Italy, but was returned to Austria following Napoleon's defeat in 1814. Historically, Aldi is said to have been Germany's first real discount supermarket. The Austrians took control of the city on January 18, 1798. The company's name stands for Albrecht-Discount, using the founders' last name. Venice became part of the Austrian-held Kingdom of Lombardy-Venetia when Napoleon signed the Treaty of Campo Formio on October 12 1797.

It is actually two separate companies but is commonly referred to as one. He removed the gates of the Ghetto and ended the restrictions on when and where Jews could live and travel in the city. Aldi is an international hard discount supermarket chain based in Germany. Napoleon was seen as something of a liberator by the city's Jewish population. Kwiksave (UK Only). The French conqueror brought to an end the most fascinating century of its history: It was during the "Settecento" that Venice became perhaps the most elegant and refined city in Europe, greatly influencing art, architecture, and literature. Netto (1200 stores). After 1070 years, the Republic lost its independence when Napoleon Bonaparte on May 12, 1797, conquered Venice during the First Coalition.

Lidl (5000 stores). Venetian ambassadors sent home still-extant secret reports of the politics and rumours of European courts, providing fascinating information to modern historians. USA. The second, more famous, occasion was on April 27, 1509, by order of Pope Julius II (see League of Cambrai). United Kingdom. Venice was threatened with the interdict on a number of occasions and twice suffered its imposition. Switzerland. This apparent lack of zeal contributed to its frequently coming into conflict with the Papacy.

Slovenia (where it operates under the name Hofer). Though the people of Venice generally remained orthodox Roman Catholics, the state of Venice was notable for its freedom from religious fanaticism and it enacted not a single execution for religious heresy during the Counter-Reformation. Ireland. In practice, a number of Doges were forced by pressure from their oligarchical peers to resign the office and retire into monastic seclusion when they were felt to have been discredited by perceived political failure. Austria (where it operates under the name Hofer). The chief executive was the Doge (duke), who, theoretically, held his elective office for life. Australia. War was regarded as a continuation of commerce by other means (hence, the city's early production of large numbers of mercenaries for service elsewhere).

Southern Germany. Venice remained a republic throughout its independent period and politics and the military were kept completely separate. Spain. The Cavalieri di San Marco was the only order of chivalry ever instituted in Venice, and no citizen could accept or join a foreign order without the government’s consent. Portugal (coming soon). Church and various private properties were tied to military service, though there was no knight tenure within the city itself. The Netherlands. The Venetian governmental structure was a mix of Byzantine and Islamic systems, but the social order was entirely feudal.

Luxembourg. Only Venetian ships could efficiently transport the men, supplies, and (especially) war horses. France. Mark, symbol of Venice. Denmark. Considerable plunder was brought back to Venice, including the Winged Lion of St. Belgium. Though the Greeks recovered control of the ravaged city and Empire a half century later, the Byzantine Empire was effectively powerless, and existed as a ghost of it's old self until Mohammad the Conqueror took the city in 1453.

Northern Germany. Unfortunately, this seizure of Constantinople would ultimately prove to be as much a factor ending the Byzantine Empire as the loss of the Anatolian themes after Manzikert. Venice became an imperial power following the Fourth Crusade, which (with Venetian aid) seized Constantinople in 1204 and established the Latin Empire; Venice herself carved out a sphere of influence known as the Duchy of the Archipelago. By the standards of the time, Venice's stewardship of its mainland territories was relatively enlightened and the citizens of such towns as Bergamo, Brescia, and Verona rallied to the defence of Venetian sovereignty when it was threatened by invaders. In building its maritime commercial empire, the Republic acquired control of most of the islands in the Aegean, including Cyprus and Crete, and became a major power-broker in the Near East.

Later mainland possessions, which extended across Lake Garda as far west as the Adda River, were known as "Terraferma", and were acquired partly as a buffer against belligerent neighbors, partly to guarantee Alpine trade routes, and partly to ensure the supply of mainland wheat, on which the city depended. The Doge already carried the titles of Duke of Dalmatia and Duke of Istria. The Republic of Venice seized the eastern shores of the Adriatic before 1200, mostly for commercial reasons, because pirates based there were a menace to trade. In the 12th century the essentials for the power of Venice were laid: the Venetian Arsenal was under construction in 1104; Venice wrested control of the Brenner pass from Verona in 1178, opening a lifeline to silver from Germany; the last autocratic doge, Vitale Michiele, died in 1172.

Its strategic position at head of the Adriatic made Venetian naval and commercial power almost invulnerable; and the city gave her name to the surrounding region, Venetia. Venice was a city state (an Italian thalassocracy or Repubblica Marinara, the other three being Genoa, Pisa, and Amalfi). As the community continued to develop and as Byzantine power waned, an increasingly anti-Eastern character emerged, leading to the growth of autonomy and eventual independence under the rulership of elected doges. In the mid-8th century, the Venetians resisted the empire-building efforts of Pepin III and remained subject to the Byzantine Empire, at least theoretically.

The city was founded as a result of the influx of refugees into the marshes of the Po estuary following the invasion of northern Italy by the Lombards in 568. . The Venetian Republic was a major sea power and a staging area for the Crusades, as well as a very important centre of commerce (especially the spice trade) and art in the Renaissance. [1].

The population estimate of 272,000 inhabitants includes the population of the whole Comune of Venezia; the historic city of Venice (Centro storico) inhabitants are nearly 62,000, while approximately 176,000 people live in Terraferma (literal dry land, it means the extra-lagoon areas) and 31,000 live in other islands of the lagoon. The saltwater lagoon stretches along the shoreline between the mouths of the Po (south) and the Piave (north) Rivers. The city stretches across numerous small islands in the marshy Venetian Lagoon along the Adriatic Sea in northeast Italy. The city is included, with Padua (Padova), in the Padua-Venice Metropolitan Area, population 1,600,000.

Venice (Italian: Venezia, Venetian: Venexia), the "city of canals", is the capital of the region of Veneto and of the province of Venice, 45°26′N 12°19′E, population 271,663 (census estimate January 1, 2004). "Venezuela" means "little Venice". arsenal, ciao, ghetto, gondola, lagoon, lido, Montenegro. Veronica Franco (1546-1591), poet and courtesan during the Renaissance.

Titian (1477–1576), painter. Venice and its lagoon are listed as World Heritage Sites by UNESCO. Venice is also famous world-wide for its unique carnival (1). Mark the Evangelist.

The city's patron is St. Casanova (2005 film loosely based on the life of Giacomo Casanova). The Italian Job (in its 2003 remake incarnation). Indiana Jones and the Last Crusade (1989 film).

Nicolas Roeg's 1973 film Don't Look Now, based on a story by Daphne du Maurier. From Russia with Love, a James Bond novel and film. Morgenstern. The Silent Gondoliers a fable told by William Goldman's S.

Orhan Pamuk's short stories "Batsin Bu Dünya" (1983) and "Emrah Gülle Gel de Gülme" (1983). Death in Venice, a 1912 novel by Thomas Mann. Friedrich Schiller's Der Geisterseher (The Ghost-Seer). William Shakespeare's Othello and The Merchant of Venice.

Giudecca. Vignole. Torcello. San Lazzaro degli Armeni.

Sant'Erasmo. San Michele. Murano. Lido.

Burano. Islands:

    . The Venetian Lagoon. Scalzi Bridge.

    Accademia Bridge. The Bridge of Sighs. Rialto Bridge. Accademia.

    La Fenice opera house. The Arsenal. Other churches. Basilica di San Marco.

    Palazzo Labia. Peggy Guggenheim Collection museum. Ca' Rezzonico. Ca' d'Oro.

    Palazzo Grassi. Doge's Palace. Campo San Polo. Piazza San Marco.

    0.2% Romanian. 0.2% Ukrainian. 0.3% Moldavians. 0.4% Turkish.

    96.2% Italian.