Nestlé

Along with Kelloggs, Nestle dominate the market for breakfast cereals in many countries. Under that bill's terms, Beaverton is specifically barred from forcibly annexing the land that Nike and Columbia Sportswear occupy in unincorporated Washington County for 35 years, while Electro Scientific Industries and Tektronix get that same protection for 30 years. Brands are categorized by their targeted markets. That led to a lawsuit by Nike, and lobbying by the company that ultimately ended in Oregon Senate Bill 887. In March 3rd 2005, the National Assembly of Venezuela stated that the company Nestlé Purina was responsible for the quality standards and compensation must be paid to the owners of the affected animals. The annexation standoff soon led Beaverton to attempt a forcible annexation. It was reported that it was caused by a supplier that had stored corn used in animal food production incorrectly, which led to a proliferation of a fungus with a high quantity of aflatoxin causing hepatic problems in the animals that ate the food. After a year, which included a threat by Nike to move 5,000 jobs out of the state, Beaverton backed down from the requirement for housing, but the lack of accommodation was something that Nike did not forget.

Over 500 dogs, cats, birds and cattle died. Beaverton's request was mostly consistent with Metro's transit-oriented development plans for the region. The local brands included Dog Chow, Cat Chow, Puppy Chow, Fiel, Friskies, Gatsy, K-Nina, Nutriperro, Perrarina and Pajarina. When Nike proposed expanding their headquarters in that direction, Beaverton at first wanted them to build housing near the MAX station and criss-cross the property with two public roads, expectations defined by the zoning already in place with Nike bought the land. In early 2005, Nestlé Purina sold thousands of tons of contaminated animal food in Venezuela. The Oregonian dates the bad blood between the two back to the Nike purchase of 74 acres of nearby Beaverton land which soon fronted the MAX Blue Line. Nestlé refused the embattled Ethiopian government’s offer of a settlement worth around $1.5m; however, a statement issued by Nestlé on December 23, 2002 made clear that any money received in settlement would be made available to famine relief in the region in consultation with the International Federation of Red Cross / Red Crescent Societies. A nearby Costco store, one of that company's earliest, was annexed into Beaverton years ago without incident, and Beaverton's focus on additional annexation during the 21st century reflects a desire to streamline both city and county government by having metropolitan-area services handled by cities instead of counties.

Nestlé had acquired ELIDCO’s parent company, the Schweisfurth Group, ten years later. From Beaverton's perspective, the company's expectation for special treatment is counter to the city's desire to have zoning and other laws apply equally to all businesses, big and small. The $6 million demand was issued for shares in an Ethiopian agricultural firm, which was nationalised by the Marxist Mengistu regime in 1975. Intel, another large employer in the state, routinely receives special tax breaks on various capital investments it makes in the county. In December 2002, international aid agency Oxfam revealed that Nestlé was demanding millions of dollars in compensation from Ethiopia – one of the poorest countries in the world which was at the time in the midst of an extreme drought that put over 11 million people at risk for starvation. Annexation would cost the company $700,000 per year in increased taxes for services it already receives from the county and various special-purpose districts. However, aggressive marketing practices are common among other producers of baby milk formula, which often leads to Nestlé being blamed, as it is the most visible player in this area. Nike prefers to work with county government as it develops and expands its headquarters.

These steps have been taken to quieten the discord started by the Nestlé Boycott. From Nike's perspective, the company, the only Fortune 500 employer still headquartered in the Portland metropolitan area, has such a large payroll in the area that it shouldn't be forced to be annexed into Beaverton without its consent. Nestlé itself no longer advertises breast milk replacements, and does not use pictures of babies on its packaging. This technicality reflects a dispute that The Oregonian characterized as an increasingly personal disagreement between Phil Knight and Beaverton mayor Rob Drake. The instructions were reviewed and refined in 1984 in consultation with the WHO, UNICEF and the International Nestlé Boycott Committee. Nike's world headquarters are surrounded by Beaverton, Oregon but are technically within unincorporated Washington County. In 1982, Nestlé implemented the WHO Code of Marketing of Breast-Milk Substitutes in developing countries. With Minor Threat being emblematic of underground punk rock culture, and their former frontman Ian MacKaye (of Fugazi and Dischord Records) being an outspoken champion of true independent music and the DIY ethic, Nike's move to use this image struck many as a cynical attempt by a large, money hungry corporation to target an untapped demographic, undermining what Minor Threat stood for, and what Dischord continues to represent.
On June 27th, Nike skateboarding's website issued an apology to Dischord, Minor Threat, and anyone else who was offended by their act, and announced that all uses of the image would be removed.

However, all allegations are investigated and where substantiated are corrected. In late June 2005, Nike came under fire from independent music fans for their use of an easily identifiable Minor Threat album cover slightly modified into a promotional tool for their line of skateboarding shoes. This has led to a boycott coordinated by the International Nestlé Boycott Committee, informed by monitoring conducted by the International Baby Food Action Network. Such use is considered by some to demean the author's intent in writing the song. Nestlé allegedly has violated and regularly continued to violate the widely agreed-upon International Code of Marketing of Breast-milk Substitutes. Nike has been a focus of criticism for their use of the Beatles song "Revolution" in a commercial, against the wishes of John Lennon's widow and Paul McCartney. This has centered on its apparent recommendations for nursing mothers to switch to its infant formula milk products, leading to the alleged deaths of about 1.5 million babies each year as a result of formula being mixed with contaminated water. Kasky, but was sent back to California courts without a substantive ruling and subsequently was settled out of court.

Since the late 1970s, Nestlé has attracted much criticism for its baby milk marketing policies in developing countries. Supreme Court Nike v. See also: Nestlé boycott and International Code of Marketing of Breast-milk Substitutes. The dispute proceeded all the way to the U.S. Others include Cereal Partners Worldwide, Beverage Partners Worldwide (formerly CCNR), and Dairy Partners Americas. The company faced criticism when it claimed immunity from a false advertising lawsuit filed by Marc Kasky in California based on the claim that it enjoyed First Amendment rights, as if the corporation were a human being. Galderma is another joint veture in dermatology between Nestlé and L'Oréal. while engaging in practices in East Asian factories which some felt disempowered women ([3]).

The Laboratoires Inneov is a joint venture in nutritional cosmetics between Nestlé and L'Oréal . Nike was criticized about ads which referred to empowering women in the U.S. Nestlé holds 26.4% of the shares of L'Oréal, the world's leading company in cosmetics and beauty. The forced labor camp like conditions in some overseas production plants led to several called-for boycotts ([1]), together with coining the alternative name "swooshtika" for the company's swoosh logo ([2]). Research and development investment was CHF 1.205 bn. This criticism is reflected in the novel Jennifer Government, in which an amoral Nike executive is the story's villain. In 2003, consolidated sales was CHF 87.979 bn and net profit was CHF 6.213 bn. Sources of this criticism include Naomi Klein's book No Logo and Michael Moore's documentaries.

The executive board includes:. The company has been subject to much critical coverage of the often poor working conditions and exploitation of cheap overseas labor employed in the free trade zones where their goods are typically manufactured. ice cream business into Dreyer's, and in August, a $2.6 bn acquisition was announced of Chef America, Inc. Nike has been criticised by some for using sweatshop labor in countries like Indonesia and Mexico. There were two major acquisitions in North America, both in 2002: in July, Nestlé merged its U.S. Nike received a 100% rating on the Corporate Equality Index released by the Human Rights Campaign in 2002, 2003, and 2004. Since 1996 there have been acquisitions including San Pellegrino (1997), Spillers Petfoods (1998) and Ralston Purina (2002). .

The first half of the 1990s proved to be favorable for Nestlé: trade barriers crumbled and world markets developed into more or less integrated trading areas. The company takes its name from the Greek goddess of victory, Nike. In 1984, Nestlé's improved bottom line allowed the company to launch a new round of acquisitions, the most important being American food giant Carnation. Nike's mailing address is in Beaverton, Oregon, part of the Portland metropolitan area; the company's headquarters are in unincorporated Washington County. In 1977, Nestlé made its second venture outside the food industry by acquiring Alcon Laboratories Inc. Nike produces the kit for many of the world's Football clubs and national sides, including Brazil, Portugal and Manchester United. Diversification came with a shareholding in L'Oréal in 1974. Nike, Inc. NYSE: NKE (pronounced - 'Nigh-Key' in America but usually pronounced to rhyme with "Mike" in the UK) is a major manufacturer of athletic shoes, apparel, and sports equipment, marketing its products under its own brand as well as Air Jordan, Nike Golf, Team Starter (among others), and under brands from wholly-owned subsidiaries including Bauer, Cole Haan, Converse, and Hurley International.

Crosse & Blackwell followed in 1950, as did Findus (1963), Libby's (1971) and Stouffer's (1973). 2005 Nike introducses the Nike Free shoe. In 1947 came the merger with Maggi seasonings and soups. 2005 Nike launches the Air Jordan XX, the 20th edition of the Air Jordan basketball shoe series. Growth accelerated and companies were acquired. Zhu eventually wins the lawsuit, and Nike is sentenced to pay $36,000 to the cartoonist. The end of World War II was the beginning of a dynamic phase for Nestlé. Nike representatives deny the accusations, claiming that the stickman figure lacks originality, and is public domain.

Nestlé's production and sales rose in the wartime economy. 2004 In June, Chinese animator Zhu Zhiqianq, of Xiao Xiao fame, files a lawsuit against Nike for plagiarizing his cartoon stickmen in their commercials. Ironically, the war helped with the introduction of the company's newest product, Nescafé, which was a staple drink of the US military. 2004 Annual revenues exceed $13 billion. Factories were established in developing countries, particularly Latin America. Brands include Starter, Team Starter, Asphalt, Shaq and Dunkman. Profits dropped from $20 million in 1938 to $6 million in 1939. 2004 Nike creates the Exeter Brands Group, a wholly owned subsidiary for athletic footwear and apparel brands for lower price points.

Nestlé felt the effects of World War II immediately. 28. The 1920s saw Nestlé's first expansion into new products, with chocolate the company's second most important activity. Perez as CEO of Nike, effective Dec. However, Nestlé's management responded quickly, streamlining operations and reducing debt. Knight is replaced by William D. After the war, government contracts dried up and consumers switched back to fresh milk. 2004 Phil Knight steps down as CEO and President of Nike, but continues as chairman.

By the end of the war, Nestlé's production had more than doubled. 2003 High school basketball star LeBron James signs with Nike; James went on to be the rookie-of-the-year. World War I created new demand for dairy products in the form of government contracts. 2003 Nike is named "Advertiser of the Year" by the Cannes Advertising Festival, the first company to earn that honor twice (also 1994) in the festival's 50-year history. By the early 1900s, the company was operating factories in the United States, United Kingdom, Germany and Spain. 2003 For the first time in the company's history, international sales exceed USA sales, as Nike continues to develop into a truly global company. In 1905 Nestlé merged with the Anglo-Swiss Condensed Milk Company. 2003 Nike acquires bankrupt rival Converse for $305 million.

People quickly recognized the value of the new product, after Nestlé's new formula saved the child's life, and soon, Farine Lactée Henri Nestlé was being sold in much of Europe. 2002 Rap star Nelly releases a chart topping song about Air Force Ones, a brand of Nike shoes. His first success was a premature infant who could not tolerate his own mother's milk or any of the usual substitutes. 2000 Shox is introduced. In the 1860s Henri Nestlé, a pharmacist, developed a food for babies who were unable to be breastfed. 24 at age 88. Nestlé was founded in 1866. 1999 Bill Bowerman, co-founder of Nike, dies on Dec.

. 1998 Phil Knight formally commits Nike to strict standards for manufacturing facilities used by Nike, including: minimum age; air quality; mandatory education programs; expansion of microloan program; factory monitoring; and enhanced transparency of Nike's corporate social responsibility practices. Nestlé's existing products extend from mineral waters to baby food to coffee and dairy products. 1996 Nike causes controversy with advertising campaign at the Summer Olympics in Atlanta which features the slogan, "You Don't Win Silver — You Lose Gold." Nike's use of this slogan draws harsh criticism from many sources, including several former Olympic silver and bronze medalists. Nestlé S.A. or Société des Produits Nestlé S.A., headquartered in Vevey, Switzerland, is the world's biggest food and beverage company. Woods becomes the standard bearer for Nike Golf as that division gains market share. Tidy Cats. 1996 Nike signs Tiger Woods soon after the young golfing phenom gives up his amateur status.

Purina. 1994 Nike signs a long-term partnership with the Brazilian national football (soccer) team, launching a company-wide effort to become the world's leading football brand. Pro Plan. which is used in the making of athletic courts, tracks and fields. ONE. 1993 Nike introduces an innovative sustainability program, Reuse-A-Shoe, which collects athletic shoes, separates and grinds them up into Nike Grind. Mon Petit. 1990 Nike opens its world headquarters in unincorporated Washington County, just west of Portland, on 74 acres of land.

Mighty Dog. Over the next ten years, Nike will open 14 more Niketown stores across the USA and in England and Germany. Gourmet. 1990 Nike opens the first Niketown store in downtown Portland, and the store quickly earns numerous retail design and business awards. Friskies. 1989 Nike introduces a new type of footwear designed specifically for cross-training, and features two-sport athlete Bo Jackson in a series of memorable ads called "Bo Knows.". Felix. 1988 Nike introduces its "Just Do It" slogan.

Fancy Feast. A television ad featuring the Beatles' song "Revolution" was the first and only time that a song performed by the Beatles was used in a TV ad. Dog Chow. This was the first of many generations of Air Max-branded technologies. Beneful. 1987 The Nike Air Max shoe is introduced, which uses a much larger Air cushioning unit, and for the first time is visible at the side of the midsole. Alpo. 1986 Nike revenues surpass $1 billion for the first time.

Santa Rica. The introduction of the Air Jordan shoe was a key event in Nike's successful development. Minor's. The first model of his signature shoe, the Air Jordan, originally is banned by the NBA, drawing a tremendous amount of publicity. Davigel. 1984 Nike signs Michael Jordan to an endorsement contract. Chef. 1982 The Air Force 1 basketball shoe becomes the first Nike court shoe to make use of the Air technology.

Wonka bars accompanying the 2005 film Charlie and the Chocolate Factory. In October, Nike airs its first national television ad during the New York Marathon. Violet Crumble. 1982 Dan Wieden and Dave Kennedy start their own advertising agency, taking with them the Nike account on April 1. Caramac. on December 31, and the company officially becomes known as Nike, Inc. Yorkie. merges into Nike, Inc.

Rolo. 1981 BRS, Inc. Quality Street. 1980 Nike completes an initial public offering of 2,377,000 shares of Class B common stock on December 2. Minties (Australia). Gas-filled plastic membranes are inserted into the sole of running shoes to provide cushioning. Nestlé. Frank Rudy is introduced in the Tailwind running shoe.

Lion. 1979 Nike's Air technology patented by inventor M. Galak/Milkybar. 1978 Tennis 'bad boy' John McEnroe is signed by Nike to an endorsement contract. Cailler. 1977 Nike print ad with the tag "There is no finish line" is introduced, and is so popular that poster versions are created to meet consumer demand. Toll House. 1974 The Waffle Trainer is introduced, quickly becoming the best-selling training shoe in the U.S.

Polo. 1973 American record-holder Steve Prefontaine becomes the first major track athlete to wear Nike shoes, and converts many of his fellow competitors to Nike until his death on May 30, 1975. Perugina Baci. 1972 The first Nike products, adorned with the Swoosh, are delivered to athletes competing in Eugene, Oregon for the US Olympic Track & Field trials. Smarties. Dozens of suggestions, including Knight's favorite "Dimension Six," are rejected until Jeff Johnson dreams up the name Nike, the Greek goddess of victory. Kit Kat. needs a name for its new line of footwear.

Damak (Turkey). 1971 Along with the new brand, BRS, Inc. Crunch. Davidson receives a gold Swoosh ring with an embedded diamond at a luncheon honoring her, along with a certificate and an undisclosed amount of Nike stock, in recognition of the Swoosh design logo. Coffee Crisp (Canada). Twelve years later, in 1983, Ms. Butterfinger. She is paid $35 (US), and works for Nike for a few years until they need a full ad agency.

Baby Ruth. A graphic design student at Portland State University named Carolyn Davidson is hired by Knight to design the new brand to put on the side of his company's shoes. After Eight. and Onitsuka Tiger deteriorates, causing Knight to begin development of a new athletic footwear brand. Aero. 1971 The relationship between BRS, Inc. Toll House. 1970 Bowerman experiments with rubber spikes, pouring a liquid rubber compound into his wife's waffle iron, which led to the creation of the 'waffle' sole.

Nestlé. 1969 With annual sales approaching $300,000, Knight resigns as a professor at Portland State University to devote himself full-time to BRS, Inc. Herta. 1967 Knight and Bowerman incorporate Blue Ribbon Sports, creating BRS, Inc. Buitoni. Knight and Bowerman convert their handshake agreement into a formal, written agreement. Stouffer’s. 1966 Johnson opens the company's first retail outlet in Santa Monica, California.

Maggi. He sells shoes out of the back of his van to high schoolers at track meets. Lean Cuisine. 1965 Jeff Johnson, a former track rival of Knight's, joins as the company's first full-time salesman. Hot Pockets. The two shake hands and each pledge $500 to start the new venture. Buitoni. Bowerman suggests that he and Knight become partners, with Bowerman to provide endorsement clout as well as footwear design ideas.

Winiary. 1964 Knight sends samples of Tiger footwear to legendary University of Oregon track coach Bill Bowerman, for whom Knight ran middle distances while an undergraduate. Thomy. After earning his MBA, Knight travels to Japan, where he meets with executives from Onitsuka Tiger and persuades them to make Knight's company, 'Blue Ribbon Sports,' the distributor of Tiger brand footwear for the western United States. Maggi. 1962 Phil Knight drafts a thesis paper at Stanford University in which he asserts that low-priced athletic shoes made in Japan could compete with more expensive footwear made in Germany. Buitoni.

Peptamen UTI. Peptamen. Nutren Junior. Nutren.

Modulen. PowerBar. Nesvita. Neston.

PreNan. Nestum. Nestogen. Nestlé.

Neslac. NanSoy. NAN HA. Nan.

Lactogen. Guigoz. Good Start. FM 85.

Cérélac. Beba. Alfare. Valiojäätelö (Finland).

Schöller. Savory. Push-Up. Peters.

Nestlé. Mövenpick. Motta. Häagen Dasz.

Frisco. Dreyer's. Camy. Oreo (Canada).

Yoco. Svelty. Sveltesse. Ski.

Nestlé. Molico. LC1. La Lechera.

La Laitière. Chiquitin. Svelty. Ninho.

Nido. Nestlé Omega Plus. Nestlé. Nespray.

Molico. Moça. Milkmaid. La Lechera.

Klim. Gloria. Coffee-Mate. Carnation.

Bear Brand. Nestea. Nesquik. Nescau.

Libby’s. Caro. Carnation. Milo.

Zephyrhills. Vittel. Viladrau. San Bernardo.

Pellegrino. S. Quézac. Poland Spring.

Perrier. Ozarka. Nestlé Vera. Nestlé Pure Life.

Nestlé Aquarel. Naleczowianka. Levissima. Ice Mountain.

Hépar. Deer Park. Contrex. Arrowhead.

Al Manhal. Acqua Panna. Aberfoyle. Zoégas.

Taster’s Choice. Ricoré. Ricoffy. Nespresso.

Nescafé. Loumidis. International Roast. Bonka.

Sales by geographic area breakdown: 32% from Europe, 31% from Americas (26% from US), 16% from Asia, 21% from rest of the world. Sales by activity breakdown: 27% from drinks, 26% from milk and food products, 18% from ready-prepared dishes and ready-cooked dishes, 12% from chocolate, 11% from pet products, 6% from pharmaceutical products. Bauer, EVP of Research and Development. Werner J.

Luis Cantarell, Deputy EVP of Nutrition Strategic Business units. Lars Olofsson, EVP of Europe divisions. Chris Johnson, Deputy EVP of Information System and Logistics. Reichenberger, EVP of Finance.

Wolfgang H. Paul Bulcke, EVP of Americas divisions. Francisco Castañer, EVP of Pharmaceutical and Cosmetic Products, Liaison with L'Oréal, Human Resources. Ed Marra, EVP of Strategic Business Units and Marketing.

Frits van Dijk, EVP of Asia, Oceania, Africa, Middle East divisions. Carlo Donati, EVP, Chairman, and CEO of Nestlé Waters. Peter Brabeck-Letmathe, Chairman & CEO.