This page will contain external links about Baby Gap, as they become available.Gap (clothing retailer)Gap Inc. NYSE: GPS is the largest specialty retailer in the United States. Their headquarters are located in San Francisco, California. Its namesake chain, Gap (originally The Gap), operates in the U.S. as well as in Canada, United Kingdom, France, and Japan. Gap Inc. also owns and runs the Old Navy, Banana Republic, and Forth & Towne clothing store chains. HistoryGap was founded in 1969 by Donald Fisher and Doris Fisher. The name came from the growing differences between children and adults, called "the generation gap", which reached its peak with the hippie movement. (The notion that Gap is an acronym for "Gay And Proud" is an urban myth.) [3]) The Fishers had been frustrated with the lack of decent customer service and fashionable styles at other retailers. One of the original mottos of the company was "Levi's for Guys and Gals." Around 1982 Gap began focusing on its own private label clothing and by 1991–1992 the company had stopped carrying Levi's. [4] As of April 2, 2005, Gap Inc. had approximately 150,000 employees and operated 3,005 stores worldwide. Donald Fisher retired as Chairman of the Board in 2004 and was replaced by his son, Robert Fisher. The Fisher family collectively owns about 25% of the company. The current CEO of Gap is Paul Pressler, who previously ran the Disney theme parks. Banana Republic, formerly a catalog retailer selling safari themed clothing, was purchased by the company in 1983, and eventually was rebranded as an upscale clothing retailer. Old Navy was launched in 1994, as a value chain with a specialty flair. In December of 1995 Gap became the first major North American retailer to accept independent monitoring of the working conditions in a contract factory producing its garments. This acceptance came after an international campaign of media criticism and consumer pressure that was organized in Canada by the Maquila Solidarity Network and the Ontario District Council of the Union of Needletrades, Industrial and Textile Employees (UNITE). In the United States the campaign was coordinated by the National Labor Committee. In 2004, Gap sold all of its German operations to the Swedish H&M, its main competitor in Europe. In September 2004, Gap announced the launch of a new chain called Forth & Towne; its first location opened on August 24, 2005, in the Palisades Center in West Nyack, New York. The chain's selection will be targeted at women older than 35. (More Information) Corporate governanceCurrent members of the board of directors of Gap Inc. are: Howard Behar, Adrian Bellamy, Domenico De Sole, Donald Fisher, Doris F. Fisher, Robert J. Fisher, Penelope Hughes, Bob L. Martin, Jorge Montoya, Paul Pressler, James Schneider, Mayo Shattuck, and Margaret Whitman. CriticismsGap has received mounting criticism over working conditions in its factories. During the spring of 2003 Gap, along with 21 other companies, was involved in a class action lawsuit filed by sweatshop workers in Saipan. The allegations included "off the clock" hours, where workers were not paid for working overtime, unsafe working conditions, and forced abortion policies. A settlement of 20 million dollars was reached, but Gap contends that the allegations were without merit, saying that lumping the companies together in one lawsuit was unfair. See also: statements on social responsibility from Gap. A typical Gap storeSpecialty Gap ShopsGap GapKids babyGap GapBody Gapmaternity GapAccessories The Gap Warehouse (forerunner to Old Navy, which opened in 1994) GapMen CommercialsIn 1998, Gap commissioned music video director Mike Mills to make a set of visually striking ads to promote their khakis. They introduced the white letterbox format that has become the signature style of their commercials to date. In addition to the unique visual elements and the use of popular music, the commercials are also notable for introducing the American public to time slice photography, more commonly known as "bullet-time" in their commercial "Khakis Swing" (a year before the technology would become popularized by The Matrix). Phantom Planet frontman Alex Greenwald became the popular face of many television commercials for Gap. Recently, Gap has begun to use celebrity spokesmodels in their television advertisements, including Daft Punk, Madonna, JC Chasez, Missy Elliot, Lenny Kravitz, Sarah Jessica Parker, Tweet, Mary J Blige, and Joss Stone. This page about Baby Gap includes information from a Wikipedia article. Additional articles about Baby Gap News stories about Baby Gap External links for Baby Gap Videos for Baby Gap Wikis about Baby Gap Discussion Groups about Baby Gap Blogs about Baby Gap Images of Baby Gap |
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Recently, Gap has begun to use celebrity spokesmodels in their television advertisements, including Daft Punk, Madonna, JC Chasez, Missy Elliot, Lenny Kravitz, Sarah Jessica Parker, Tweet, Mary J Blige, and Joss Stone. The major market is amongst bird watchers and hunters, who mostly prefer, and are prepared to pay for, the lighter but more expensive roof-prism models. Phantom Planet frontman Alex Greenwald became the popular face of many television commercials for Gap. Binoculars are widely used by amateur astronomers, their wide field of view making them useful for comet and supernova seeking (giant binoculars) and general observation (portable binoculars). In addition to the unique visual elements and the use of popular music, the commercials are also notable for introducing the American public to time slice photography, more commonly known as "bullet-time" in their commercial "Khakis Swing" (a year before the technology would become popularized by The Matrix). A few of them are said to be comparable both in performance and in price to some of the better brands; the great majority of them are inferior. They introduced the white letterbox format that has become the signature style of their commercials to date. Chinese Brands In the early years of the 21st century some mid-priced glasses have become available on the internal Chinese market. In 1998, Gap commissioned music video director Mike Mills to make a set of visually striking ads to promote their khakis. 3. GapMen. Many of the above are OEM products of Kamakura or Chinese manufacturing plants. The Gap Warehouse (forerunner to Old Navy, which opened in 1994). P.S. GapAccessories. Japanese Brands. Gapmaternity. 2. GapBody. European Brands. babyGap. 1. GapKids. Some reputable binocular manufacturers as of 2005:. Gap. By the same token, many cheaper types of generally mediocre quality but basically sound design may have a few exceptionally good units. See also: statements on social responsibility from Gap. Binoculars of the same make and model may vary from unit to unit, although hopefully less so for the more highly priced models from quality manufacturers, so the experienced user may benefit from trying several samples. A settlement of 20 million dollars was reached, but Gap contends that the allegations were without merit, saying that lumping the companies together in one lawsuit was unfair. Such models would have been called "fixed-focus" in more honest times: they have a depth of field from a relatively large closest distance, to infinity, and perform exactly the same as a focussing model of the same optical quality (or lack of it) focussed on the middle distance. The allegations included "off the clock" hours, where workers were not paid for working overtime, unsafe working conditions, and forced abortion policies. This is an example of marketing departments making a virtue of necessity. During the spring of 2003 Gap, along with 21 other companies, was involved in a class action lawsuit filed by sweatshop workers in Saipan. Some binoculars (and cameras) claim to be "focus-free". Gap has received mounting criticism over working conditions in its factories. Zoom binoculars, while in principle a good idea, do not perform very well. Martin, Jorge Montoya, Paul Pressler, James Schneider, Mayo Shattuck, and Margaret Whitman. The trade-off is that compared to unstabilised binoculars of the same parameters, stabilised binoculars are more expensive, larger and heavier, less reliable due to their complexity, more subject to obsolescence, and consume batteries. Fisher, Penelope Hughes, Bob L. Image stabilisation much improves image steadiness and allows the use of higher magnification in hand-held applications. Fisher, Robert J. If more compact binoculars are required, smaller objectives may be used at some loss of performance and increase in price. are: Howard Behar, Adrian Bellamy, Domenico De Sole, Donald Fisher, Doris F. Larger objective diameters have better light-gathering power, and can view fainter objects for astronomical use. Current members of the board of directors of Gap Inc. 7x50 is brighter for night use. (More Information). For general-purpose use, 8x40 is a good combination. The chain's selection will be targeted at women older than 35. The magnification and objective diameter must be chosen to suit the requirement, remembering that higher magnification exaggerates shake when hand-held, and that larger objective lenses increase the weight and size. In September 2004, Gap announced the launch of a new chain called Forth & Towne; its first location opened on August 24, 2005, in the Palisades Center in West Nyack, New York. For roof-prism models, phase coating is better. In 2004, Gap sold all of its German operations to the Swedish H&M, its main competitor in Europe. Fully multi-coated (FMC) models should be better in this respect than others. In the United States the campaign was coordinated by the National Labor Committee. All binoculars should be reasonably free from reflections. This acceptance came after an international campaign of media criticism and consumer pressure that was organized in Canada by the Maquila Solidarity Network and the Ontario District Council of the Union of Needletrades, Industrial and Textile Employees (UNITE). Completely waterproof (submersible) binoculars are available. In December of 1995 Gap became the first major North American retailer to accept independent monitoring of the working conditions in a contract factory producing its garments. Hermetically sealed binoculars filled with dry gas (usually nitrogen) will not be susceptible to clouding due to condensation at low temperatures; this will also help to prevent mildew, although air may leak in over a period of years if the binoculars are not overhauled. Old Navy was launched in 1994, as a value chain with a specialty flair. Roof-prism models will be lighter and more compact for a given size, but more expensive than equivalent Porro models. Banana Republic, formerly a catalog retailer selling safari themed clothing, was purchased by the company in 1983, and eventually was rebranded as an upscale clothing retailer. All binoculars should be accurately aligned and collimated, comfortable to use, and robust. The current CEO of Gap is Paul Pressler, who previously ran the Disney theme parks. Real binoculars depart to a greater or lesser extent from the ideal. The Fisher family collectively owns about 25% of the company. The two images will be identical (apart from the slightly different viewpoint), with no differences in size, orientation, aberrations, etc. Donald Fisher retired as Chairman of the Board in 2004 and was replaced by his son, Robert Fisher. Ideally a pair of binoculars will produce two uniformly sharp images, each of perfect quality, with no errors of geometry or colour-correction and no internal reflections. had approximately 150,000 employees and operated 3,005 stores worldwide. The cinematic convention to represent a view through binoculars as two circles partially overlapping in a figure-of-eight shape is not true to life. As of April 2, 2005, Gap Inc. Departure from the ideal causes, at best, vague discomfort and visual fatigue, but the perceived field of view will be close to circular anyway. [4]. A well-collimated pair of binoculars should produce, when viewed through human eyes and processed by a human brain, a single circular, apparently three-dimensional, image, with no visible indication that we are actually viewing two distinct images from slightly different viewpoints. One of the original mottos of the company was "Levi's for Guys and Gals." Around 1982 Gap began focusing on its own private label clothing and by 1991–1992 the company had stopped carrying Levi's. Instructions for checking binoculars for collimation errors, and for collimating them, can be found on the Internet (search for collimation binoculars and the model). (The notion that Gap is an acronym for "Gay And Proud" is an urban myth.) [3]) The Fishers had been frustrated with the lack of decent customer service and fashionable styles at other retailers. While it is inadvisable for the non-expert to try to repair quality instruments, collimation by the owner may be justified for maladjusted binoculars which are not good enough to merit the expense of professional attention. The name came from the growing differences between children and adults, called "the generation gap", which reached its peak with the hippie movement. If the binoculars are basically sound, this can be remedied by small movements to the prisms, often by turning screws accessible without opening the binoculars. Gap was founded in 1969 by Donald Fisher and Doris Fisher. This may be due to poor manufacturing quality control (more likely with cheaper binoculars) or to a shock (being dropped) or drift over time. . If the binoculars are not collimated properly, i.e., if the images from the two tubes are not properly aligned, then they will give poor results and can be uncomfortable and tiring to use. also owns and runs the Old Navy, Banana Republic, and Forth & Towne clothing store chains. Stabilisation is not suitable when tracking moving objects. Gap Inc. They are also more expensive, heavier, and battery life tends to be short. as well as in Canada, United Kingdom, France, and Japan. There are some disadvantages: the image may not be quite as good as the best unstabilised binoculars when tripod-mounted, and stabilised binoculars contain more advanced technology to go wrong, and to become obsolete. Its namesake chain, Gap (originally The Gap), operates in the U.S. These techniques allow binoculars up to 20× to be hand-held, and much improve the image stability of lower-power instruments. Their headquarters are located in San Francisco, California. Stabilisation may be enabled or disabled by the user as required. Gap Inc. NYSE: GPS is the largest specialty retailer in the United States. Parts of the instrument which change the position of the image may be held steady by powered gyroscopes or by powered mechanisms driven by gyroscopic or inertial detectors, or may be mounted in such a way as to oppose and dampen sudden movement. Shake can be much reduced, and higher magnifications used, with binoculars using image stabilisation technology. When buying binoculars of lower price, Porro prism binoculars can be expected to give more image quality for money. The major European optical manufacturers (Leica, Zeiss, Swarovski) have discontinued their Porro lines; Japanese manufacturers (Nikon, Fujinon, etc.) may follow suit. However, as of 2005, the optical quality of the best roof-prism binoculars with up-to-date coating processes as used in Schmidt-Pechan models is comparable with the best Porro glasses, and it appears that roof prisms will dominate the market for high-quality portable binoculars in spite of their higher price. A Porro prism binocular will inherently produce an intrinsically brighter image than a roof prism binocular of the same magnification, objective size, and optical quality, as less light is absorbed along the optical path. Different optical construction affects reflections and brightness. (The advanced naval binocular rangefinders of the mid-twentieth century had perhaps 150 glass elements; absorption of light would have been significant.). This reduces brightness, and is also undesirable, although less of a problem than reflections in most cases. When light traverses an optically transmissive material, some light is absorbed. Phase-corrected prism coating and dielectric prism coating are recent (in 2005) effective techniques for reducing reflections. Light can also be reflected from the interior of the instrument, but it is simple to minimise this to negligible proportions. Reflection can be reduced, but not eliminated, by applying optical coatings to interfaces; this is of great importance for any optical instrument with multiple interfaces. In any sort of image-forming optical instrument (telescope, camera, microscope, etc.), ideally no light should be reflected; instead of forming an image, light which reaches the viewer after being reflected is distributed in the field of view, and reduces the contrast between the true image and the background. When light strikes an interface between two materials of different refractive index (e.g., at an air-glass interface), some of the light is transmitted, some reflected. For daytime use an exit pupil of 3mm—matching the eye's contracted pupil—is sufficient. The current trend favours models with 5mm exit pupil, such as 10x50, or 8x40; 7x50 is falling out of favour. A large exit pupil facilitates viewing larger objects such as nearby galaxies, though. However, for viewing stars and small astronomical objects, a large exit pupil will mostly image the night sky background, effectively decreasing contrast, making the detection of faint objects more difficult except perhaps in remote locations with negligible light pollution. Light gathered by a larger exit pupil is wasted. For maximum effective light-gathering and brightest image, the exit pupil should equal the diameter of the fully dilated human eye—about 7mm, reducing with age. Binoculars concentrate the light gathered by the objective into a beam, the exit pupil whose diameter is the objective diameter divided by the magnifying power. Of particular relevance for low-light and astronomical viewing, as against astrophotography, is the ratio between magnifying power and objective lens diameter. Much larger binoculars have been made by dedicated amateur astronomers, essentially using two refracting or reflecting astronomical telescopes, with results claimed to be impressive. Larger models with objectives of up to about 150mm are used on supports, typically for amateur astronomy. Hand-held binoculars range from small 3x10 Galilean opera glasses used in theaters, to glasses with 7 to 12 diameters magnification and 30 to 50mm objectives for typical outdoor use. For general night use, a 50mm objective gives maximum brightness for 7 diameters magnification; objective diameter must be increased for higher magnifications at night. 7×30 is good for daytime use. For general hand-held use, subject to shake, 7 diameters is a good compromise between power and image steadiness for most people. Simple Galilean binoculars have the disadvantage of a narrower field of view—this is the reason for the prevalence of the more complex optical arrangements used. The field of view depends upon the optical construction of the binoculars. The objective lens needs to be large enough to give acceptable resolution in all circumstances, but must be larger for low-light and night use. The magnification required depends upon the application, but with the major proviso that large magnifications give an image much more susceptible to shake when hand-held. 7×50. It is customary to categorise binoculars by the magnification × the objective diameter in mm; e.g. The ratio of the focal lengths of the objective and the ocular lenses gives the linear magnifying power (expressed in "diameters"). The diameter of the objective lenses determines the light-gathering power and the ultimate resolving power of the binoculars. The distance between the eyepieces on most binoculars can be adjusted to accommodate viewers with different eye separation. Once this adjustment has been made for a given viewer, the binoculars can be refocussed on an object at a different distance by using the focusing wheel to move both tubes together without eyepiece readjustment. It is more convenient for the viewer to focus both tubes with one action (usually rotation of a central focussing wheel), and for one of the two eyepieces to be adjustable to compensate for differences between the viewer's eyes (usually by rotating the eyepiece in its mount). In some cases the two telescopes are focused independently by changing the distance between ocular and objective lenses. Binoculars to be used to view objects which are not at a fixed distance must have a focussing arrangement. They have objective lenses which are approximately in line with the eyepieces. Binoculars which use roof prisms (either the Abbe-Koenig or Schmidt-Pechan designs) are narrower, more compact, lighter, and more expensive than those which use Porro prisms. This results in a set of binoculars which is wide, with objective lenses which are well-separated but offset from the eyepieces. Binoculars with prisms to shorten the optical path and erect the image may have double Porro prism design which gives a Z-shaped optical path. . While not intended to be held to the eyes of a viewer (!), the use of two telescopes to view the same object gives additional information due to the larger field of view that results from the separation of the objective mirrors. The LBT comprises two 8-meter reflector telescopes. An extreme example, although not one would that normally be called binoculars, is the Large Binocular Telescope in Arizona, USA, which produced its "First Light" image on 26 October 2005. Very large binoculars with a very wide separation (up to 15 meters, weight 10 tonnes, for ranging Second World War naval gun targets 25km away) have been used for accurate rangefinding, although late twentieth century technology made this application redundant. Larger binoculars become uncomfortable and difficult to hold steady, and are mounted on tripods or other supports. All practical binoculars display an erect image, obtained either by using simple Galilean optics ("field glasses", "opera glasses"), or by using optical prisms both to erect the image and to fold the optical path. The folding of the optical path allows the separation between the objective lenses to be increased, allowing larger lenses to be used and giving a better sensation of depth. The most commonly seen binoculars are of a size to be held by hand, and contain optical elements to fold the optical path so that the physical length of the binoculars is less than the focal length of the lenses. The advantages of a binocular over a monocular telescope are:. By contrast, relatively small single-tube telescopes are often called "monoculars". Binocular telescopes, or binoculars, are two identical or mirror-symmetrical telescopes mounted side-by-side and aligned to point accurately in the same direction, one to be viewed through each of the user's eyes. Yunnan State optics (MS series: Porro). WDtian (from Yunnan State optics, all Porro). Navigator series: Roof; Ares series: Porro). Sicong (from Xian Stateoptics. (Specialized in over-sized Porro binocualars). Miyauchi Co. (Apex/Apex Pro: Roof; Ultima: Porro). Vixen Co. (Activa, some are Roof, some are Porro). Minolta Co. (EXWPI series: Roof). OLympus Co. (DCFSP/XP series; Roof, UCF series: Inverted Porro; PCFV/WP/XCF series: Porro). Pentax Co. (BD series: Roof). Kowa Co. (FMTSX, MTSX series: Porro). Fujinon Co. (High Grade series, Monarch series,RAII, Spotter series: Roof; Prostar series, Superior E series, E series, Action EX series: Porro). Nikon Co. series, Porro variants?). (I.S. Canon Co. Russian Military Binoculars (BPOc 10x42 7x30, BKFC series). Steiner (Commander, Nighthunter: Porro; Predator, Wildlife: Roof). Optolyth (Royal: Roof; Alpin: Porro). Docter Optik (Nobilem: Porro). Zeiss GmbH (FL,Victory, Conquest: all are Roof; 7x50 BGAT/T, 15x60 BGA/T:Porro, but to be discontinued). Swarovski Optik (SLC, EL: all are Roof; Habicht: Porro, but to be discontinued). Leica GmbH (Ultravid, Duovid, Geovid: all are Roof). it is easier and more comfortable to steadily hand-hold and move a pair of binoculars than a single tube—the two hands and the head form a steady 3-point platform. it is more comfortable to use both eyes for viewing, without the need to close or obstruct one eye to avoid confusion. it gives a 3-dimensional image with depth: the two distinct views presented from slightly different viewpoints to each of the viewer's eyes merge to produce a single perceived view with a sensation of depth, allowing distances to be estimated. |